When Beyoncé announced her ninth concert tour for her Grammy Award winning album Cowboy Carter, the frenzy that followed in my girls group chat was quite something to behold. My group successfully conquered the mind-numbing logistics of the Ticketmaster queue to secure tickets to London within 22 minutes. Now, with just days away until her first London date on June 5th, the big question is: What do we wear to the Cowboy Carter tour?
We've seen Beyoncé's American tour wardrobe, which included a throwback to the iconic Crazy in Love video with her wearing denim hotpants and a white vest, a pair of Loewe thigh high boots that were my personal favourite, white fringed chaps, along with many other silver and gold glittery costumes, her US fans took note and led the way with their own interpretations. There's been plenty of cowboy hats, cowboy boots, denim, waistcoats and bolo neck ties. One Chicago owner of a Western store even "thanked God for Beyoncé" for helping his business boom as the Beyhive swarmed to get their outfits in a viral video.
I've been getting my outfit ready for my 15th time seeing Queen Bey live, I’ve seen every tour (yes, including both On The Run tours with her husband Jay Z) and my bank balance has never been the same. However, I must confess this is the first time that I’m planning on dressing to a concert theme, especially after seeing how incredible audiences looked decked out in silver at the Renaissance Tour in 2023.
Best Cowboy Carter Outfit Ideas, At A Glance
Cowboy boots: Zara studded cowboy boots, £79.99
Suede blazer: Massimo Dutti suede jacket with eyelets, £299
Cowboy hat: Bershka straw cowboy hat, £22.99
Denim jeans: Good American Always Fits Bootcut Jeans, £165
White baby tee: Calvin Klein white Logo top, £34
Denim jacket: Levi's Trucker jacket, £120
White bodysuit: Good Amercian square neck body, £79
Thankfully, this time my fellow Beyhive friends who I’m heading to Tottenham Stadium with, are all keen to jump on board and wear matching looks. However, there’s a bit of indecisiveness amongst us about what Cowboy Carter outfit idea is on theme? Beyoncé has given us a good indication what she deems acceptable, her stage outfits have a great variety to take inspiration from. Go full head-to-toe cowboy, double denim, Beyoncé Bowl all-white, or how about left field with a Destiny’s Child girl band fit that even Tina Knowles would be proud of? Let's dive in and hope by the time Beyoncé arrives in London for the five Cowboy Carter shows, that the British summer will be thriving and denim hotpants won't sound so terrifying.

Texas Hold 'Em Cowboy
The most obvious Cowboy Carter tour outfit idea are the black cowboys that Beyoncé’s pays homage to, the Yee-Haw agenda that honours her Texan roots. The key items for a cowboy outfit include cowboy boots, cowboy hats, a plain white vest, brown or black suede jackets, fringe or tassels and don’t forget a paisley print bandana. If you’re bold enough, you could always grab a pair of chaps and claim you're channeling Beyoncé’s smokin’ W Magazine cover.
Cowboy boots

www.newlook.com
If you're still partial to a silver theme then go for the COS boots, but they're selling out quick. Instead you can make a saving for on these New Look black and cream cowboy boots.

www.zara.com
This knee high deep brown pair of boots from Zara stand out because of the low heel. You still achieve the western aesthetic with contrast topstitch and studs, without needing to worry too much about dancing all night after Queen Bey arrives on stage.

www.ganni.com
I will take any excuse to put on a pair of silver cowboy boots. This pair from Ganni will elevate even the simplest Cowboy Carter costume. But be quick because the silver are selling quick.
Suede jackets

www2.hm.com
The viral H&M blazer that keeps selling out, is a great choice that you can rewear after the Cowboy Carter Tour is over. Thrifty.

www.massimodutti.com
Look, if there's ever a time to fully invest in a theme it's for Beyoncé, those are the rules. The western theme is featured in every major brand spring/summer collection, and I think this Massimo Dutti goatskin leather jacket might make it to the top of everyone's shopping list. The crew neck and box fit are chef's kiss.

Suede and fringe go together like peanut and jelly. No-brainer.
White vest

www2.hm.com
I have bought so many of these white vests from H&M, they're a wardrobe staple. Rip it in the cleavage to give it a rustic cowboy vibe.

www.mytheresa.com
I fear Beyonce's American fans will outdo us when it comes to the Cowboy Carter costumes. So listen to me when I say subtlety isn't really an option and this cheeky emoji Coperni vest will have you on the best dressed Rodeo Queen or King list.

uk.gymshark.com
If you don't spend about 80% of your time outside of the office in gymwear then I applaud you. There's no harm in adding to your gym collection with this Gymshark white tank.
Cowboy hat

If you're looking for an authentic cowboy hat then I suggest a Stetson, but if you know you're never going to wear one ever again then this hat from Amazon that also comes with a paisley print bandana will be ideal.

www.bershka.com
It's shaping up to be a warm June, so bear in mind if you're wearing a cowboy hat this straw one from Bershka may prevent your weave from getting a little less frizzy as you stomp your way through her three-hour set.
Cowboy chaps

stockx.com
If you want to be authentic to the Beyoncé brand, then delve into the IVY PARK archive. The Rodeo drop from 2021 featured a pair of adidas striped chaps that Bey modelled herself. You can bid for a pair on StockX and other listings have been popping up on eBay, so set up those alerts.
Suede handbag

www.zara.com
Don't get caught out by the arena rules by taking a huge bag with you, switch all your essentials into this cute mini suede bag from Zara.
Cowboy theme doesn't have to be so traditional either, we're loving this look from fashion influencer Nthabiseng Marie who offered her interpretation for what to wear to Cowboy Carter with this all black, lace and fringe outfit with over the knee boots. The veil attached to the cowboy hat is a vibe.
Diva Denim Theme
Personally – and I think there’s a strong consensus among the Beyhive here – that denim on denim, on denim, on denim is the chicest and cheapest outfit idea for Cowboy Carter. Listen carefully to the lyrics of Levii’s Jeans and you hear Bey croon: “Give you high fashion in a simple white tee/Give you these blues, it's in my jeans.”

The thing I like about the denim theme is, it’s easy to replicate a Cowboy Carter costume using clothes from my own wardrobe. All I need is a pair of my best jeans, whether that’s something like the sell-out jeans from M&S, paired with a simple white baby tee, or if I'm being on brand then a pair of Levi’s. I’ve also been browsing double denim outfit ideas, a denim waistcoat or denim jacket, or something cutesy like a fitted denim dress, with a bandana scarf as an accessory, not to mention adding a denim theme to my nail art set (above).
I’m also leaning more towards comfort (I’m a millennial after all), so definitely no heels higher than two inches and plenty of layers, because queuing on top of standing in General Admission? It’s going to be a long day, June weather in the UK is also not guaranteed, and I’m simply not brave enough to bare my ass in chaps, even if it’s for Queen Bey herself.
High street jeans
Best turn-up jeans

www.zara.com
A staple in team Grazia's wardrobe, these Zara turn-up jeans strike the perfect balance between comfort and style. They fit snugly around the waist but have a flattering wide leg, giving them a relaxed yet polished look.
Fit | Baggy |
Rise | Mid-rise |
Level of stretch | Rigid |
Inseam Length | Just one |

www.uniqlo.com
Loose and high-waisted, this viral Uniqlo design is available in three different washes, the jeans also come in a variety of lengths and can also be altered through the website or in-store, meaning they're one of the most inclusive pairs of jeans on the high street.
Fit: | Straight and wide-leg |
Rise: | High-rise |
Inseam length: | 29",31", 33" |
Level of stretch: | Rigid denim |

www.goodamerican.com
Where better than to go for the best plus size fit that Good American's bestselling Always Fits jeans. We particularly love the fact that the jeans are photographed on varied body types on the website to give you an accurate idea of what the style would look like on you. This tailored pair is a great option for dressier occasions and will pair wonderfully with heeled cowboy boots.
Fit: | Bootcut |
Rise: | Ultra high-rise |
Inseam length: | 33" |
Level of stretch: | 100% stretch |
Levi's Jeans
Ever since Kendrick's Superbowl performance, bootcut jeans are on everyone's lips. So if you're going to buy Levi's jeans, I suggest you go for this classic fit.

www.levi.com
These boyfriend Levi jeans are super comfortable and can be turned up so those shorter Beyhive fans don't need to worry about them trailing on the dirty Tottenham Stadium floor.
Pros
Fit | Baggy/boyfriend |
Rise | High |
Level of stretch | Rigid |
Inseam | Short, regular and long |
White baby tee
The most classic of white t-shirts, a Calvin Klein Jeans logo baby tee.

skims.com
The fit on this tee is ideal, long enough that it won't ride up and tight enough to be cute.

www.uniqlo.com
If I need a basic item Uniqlo will always be my first stop. This mini t-shirt has a slightly looser fit but still with the on-trend cropped length.
Denim waistcoat

www.nobodyschild.com
As the model proves light wash denim goes really well with cream or white denim, so if you're after a mix and match this Nobody's Child waistcoat will see you through the rest of summer after Cowboy Carter leaves town.

www.next.co.uk
The tailored fit of Next's longline waistcoat and crew neck? Double denim never looked so chic.

www.zara.com
This asymmetric button up waistcoat from Zara with a side of white denim shorts and a big buckle belt will have you saying yeehaw faster than you can lasso your drink from the bar.
Denim dress

www.nobodyschild.com
If you want to keep it simple, this trusty Nobody's Child dress is easy to layer up with tights (if June turns out miserable) and your cowboy boots, and the long sleeves mean you won't need to worry about carrying a jacket.

www.net-a-porter.com
This is the cutest western style dress I think I've seen. Mini hemline? Check. Embellished bows? Check. Fitted corset detail? Check. This and the silver Ganni boot? Perfection.

www.next.co.uk
For the more edgy cowboy look, this grey tiered ruffle dress has a loose fit so you could layer a shirt underneath and add in a bolo tie.
Denim jacket

aligne.co
A timeless piece that will work hard during transitional weather, the collarless design from Aligne makes it easy to layer up when it gets chilly on the walk home from the stadium after the show finishes.

www.levi.com
Be the envy of your fellow Cowboy Carter attendees in this denim trucker jacket from Levi's. The oversized fit will lift your denim on denim look from okay to slay.

Beyonce Bowl: All White Rodeo
If Netflix’s Beyoncé Bowl was any indication of what Mrs Carter deems a suitably glamorous outfit for the Cowboy Carter tour, then it's an all-white rodeo ensemble. Bey and her dancers were decked out in white and crystal embellished bodysuits, furry chaps, chunky belt buckles and white cowboy hats. Blue Ivy’s outfit might be a little easier to replicate, Beyoncé’s first-born wore a white bustier, white jeans, white cowboy hat and the red, white and blue sash from the Cowboy Carter album cover – along with a mother-daughter matching silver belt buckle.
White bodysuit

www.zara.com
Zara are my go to for bodysuits, long sleeve or short sleeve there are also a variety of colours too.

www.reiss.com
A square neckline gives immediate western style energy. Good American will have you right and tight in this bodysuit, pair with your jeans and layer your denim jacket.

www.net-a-porter.com
Wolford make the best tights, but their base layers are soft and luxurious. This lightweight body with elbow-lenth sleeves is the ideal inbetween if you don't want to carry a jacket but want to cover your arms.
White jeans

www2.hm.com
The studs take these white jeans to the next level. A must.

www.reiss.com
Wide legged-jeans and cowboy boots, job done. If you're in the seated section, just lay down a scarf or jacket so you don't end up with unwanted dirty marks.
Silver belt buckle

shop.mango.com
A slim belt with a subtle silver buckle stops the all-white look from being too costume.

www.stories.com
The fluted belt buckle along with the black suede belt is the perfect touch of western.

Brown leather is of course the best colour alongside blue denim, and this authentic style western belt buckle cannot be ignored.
Sweet Honey (Buckin') Gold Accessories
Top off your look with Cowboy Carter accessories that are dripping Sweet Honey (Buckin) gold. Whereas we saw a lot of silver for Renaissance, this time round the gold can be seen as a nod to Beyoncé’s latest perfume drop Ce Lumiere, which comes in a gold-plated bottle, unlike the original silver Ce Noir bottle, that was released in 2023, the same year as the Renaissance tour. Think chunky jewellery, teeth grills and don’t forget to book your nail appointments so you can be truly dripping gold head to fingernail – this stunning nail art design by nail artist Memnails aka Mutsais my #nailspo. Buzz buzz.
Gold jewellery

www.wolfandbadger.com
This freakin' adorable. Obsessed. No notes.

shop.mango.com
A perfect nod to Beyoncé's fandom: the Beyhive. These earrings from Mango look like honeycomb, immediately in my basket.

www.missoma.com
If you're not one for flashy gold jewellery, go for this subtle link chain bracelet from Missoma.

www.anthropologie.com
I'm using this charm necklace as inspiration for my nail art, it has it all.

Stack as many gold rings as your fingers can carry for the maximalist jewellery look.
Horse bag

www.fruugo.co.uk
Life doesn't have to be serious. And quite frankly if you rocked up to Cowboy Carter with this gold horse bag, I just know Chardonneigh and Reneigh would both be proud.

www.anthropologie.com
Bringing 2000s back, this eyelet belt is both western and nostalgic.
Gold chrome nail art
FAQs: Beyoncé Cowboy Carter Tour
How much are Beyoncé tickets in the UK?
Prices started at £61.60 and went all the way up to £950 with fees on top. Standing tickets in General Admission were £225 (including fees), and started creeping up from there the closer you get to Bey.
When does Beyoncé Cowboy Carter tour start?
Unlike her Renaissance tour, which ran between May and October, the Cowboy Carter tour starts on today (28 Apri) and ends 11 July. She starts at the SoFi Stadium in Inglewood today, followed by Europe dates in London and France in June before returning to the US in July.
Here are the dates in full:
28 April - 7 May, Inglewood, US
15 May - 17 May, Chicago, US
22 May - 28 May, East Rutherford, US
5 June - 16 June, London, UK
19 June - 21 June, Saint-Denis, France
28 June - 29 June - Houston, US
4 July - 7 July, Landover, US
10 July - 11 July, Atlanta, US
Can I still buy Beyoncé tickets for Cowboy Carter?
Yes. Despite the sheer panic trying to bag a ticket during the several pre-sales if you head over to Ticketmaster there are still tickets available for her London dates. Ranging from £100+ you can get a seated resale ticket, or go for a hospitality package from £350+. Or get closer to the Queen herself in the Sweet Honey Buckin' pits at £278.
Natalie Corner is a Commercial Content Editor for Grazia, deeply invested in her skincare routine she is never without SPF. She has tried and tested all sorts of hair products for curly hair and is on a mission to find the perfect under-eye colour corrector.