When Beyoncé announced her ninth concert tour for her Grammy Award winning album Cowboy Carter, the frenzy that followed in my girls group chat was quite something to behold. After we planned the mind-numbing logistics of conquering the Ticketmaster queue – and successfully secured tickets to a London date within 22 minutes – the next big question was: What do we wear to the Cowboy Carter tour?
This is going to be my 15th time seeing Queen Bey live, I’ve seen every tour (yes, including both On The Run tours with her husband Jay Z) and my bank balance has never been the same. And yet, I must confess this is the first time that I’m planning on dressing to a concert theme, especially after seeing how incredible more dedicated Beyhive members looked in silver at the Renaissance Tour in 2023.
Thankfully, this time my fellow Beyhive friends who I’m heading to Tottenham Stadium with, are all keen to jump on board and wear matching looks. However, there’s a bit of indecisiveness amongst us about what Cowboy Carter outfit idea is on theme? Could it be cowboy, denim, Beyoncé Bowl all-white, or a Destiny’s Child girl band fit that even Tina Knowles would be proud of? Let's dive in and hope by the time Beyoncé arrives in London on June 5th, that the British summer will be thriving and denim hotpants won't sound so terrifying.
Cowboy Theme
The most obvious Cowboy Carter tour outfit idea are the black cowboys that Beyoncé’s pays homage to, the Yee-Haw agenda that honours her Texan roots. The key items for a cowboy outfit include cowboy boots, cowboy hats, a plain white vest, brown or black suede jackets, fringe or tassels and don’t forget a paisley print bandana. If you’re bold enough, you could always grab a pair of chaps and claim you're channeling Beyoncé’s smokin’ W Magazine cover.
Cowboy boots
www.newlook.com
If you're still partial to a silver theme then go for the COS boots, but they're selling out quick. Instead you can make a saving for on these New Look black and cream cowboy boots.
Suede jacket
H&M www2.hm.com
The viral H&M blazer that keeps selling out, is a great choice that you can rewear after the Cowboy Carter Tour is over. Thrifty.
White vest
H&Mwww2.hm.com
I have bought so many of these white vests from H&M, they're a wardrobe staple. Rip it in the cleavage to give it a rustic cowboy vibe.
Cowboy hat
AmazonIf you're looking for an authentic cowboy hat then I suggest a Stetson, but if you know you're never going to wear one ever again then this hat from Amazon that also comes with a paisley print bandana will be ideal.
Cowboy chaps
IVY PARKstockx.com
If you want to be authentic to the Beyoncé brand, then delve into the IVY PARK archive. The Rodeo drop from 2021 featured a pair of adidas striped chaps that Bey modelled herself. You can bid for a pair on StockX and other listings have been popping up on eBay, so set up those alerts.
Denim Theme
Personally – and I think there’s a strong consensus among the Beyhive here – that denim on denim, on denim, on denim is the chicest and cheapest outfit idea for Cowboy Carter. Listen carefully to the lyrics of Levii’s Jeans and you hear Bey croon: “Give you high fashion in a simple white tee/Give you these blues, it's in my jeans.”
The thing I like about the denim theme is, it’s easy to replicate a Cowboy Carter costume using clothes from my own wardrobe. All I need is a pair of my best jeans, whether that’s something like the sell-out jeans from M&S, paired with a simple white baby tee, or if I'm being on brand then a pair of Levi’s. I’ve also been browsing double denim outfit ideas, a denim waistcoat or denim jacket, or something cutesy like a fitted denim dress, with a bandana scarf as an accessory.
I’m also leaning more towards comfort (I’m a millennial after all), so definitely no heels higher than two inches and plenty of layers, because queuing on top of standing in General Admission? It’s going to be a long day and June weather in the UK is also not guaranteed, plus I’m simply not brave enough to bare my ass in chaps, even if it’s for Queen Bey herself.
M&S jeans
M&Swww.marksandspencer.com
Jeans so good they suit everyone, and ideal to wear with cowboy boots.
Levi's Jeans
Ever since Kendrick's Superbowl performance, bootcut jeans are on everyone's lips. So if you're going to buy Levi's jeans, I suggest you go for this classic fit.
White baby tee
The most classic of white t-shirts, a Calvin Klein Jeans logo baby tee.
Denim waistcoat
www.nobodyschild.com
As the model proves light wash denim goes really well with cream or white denim, so if you're after a mix and match this Nobody's Child waistcoat will see you through the rest of summer after Cowboy Carter leaves town.
Denim dress
www.nobodyschild.com
If you want to keep it simple, this trusty Nobody's Child dress is easy to layer up with tights (if June turns out miserable) and your cowboy boots, and the long sleeves mean you won't need to worry about carrying a jacket.
Denim jacket
Alignealigne.co
A timeless piece that will work hard during transitional weather, the collarless design from Aligne makes it easy to layer up when it gets chilly on the walk home from the stadium after the show finishes.
Beyonce Bowl: All White Rodeo
If Netflix’s Beyoncé Bowl was any indication of what Mrs Carter deems a suitably glamorous outfit for the Cowboy Carter tour, then it's an all-white rodeo ensemble. Bey and her dancers were decked out in white and crystal embellished bodysuits, furry chaps, chunky belt buckles and white cowboy hats. Blue Ivy’s outfit might be a little easier to replicate, Beyoncé’s first-born wore a white bustier, white jeans, white cowboy hat and the red, white and blue sash from the Cowboy Carter album cover – along with a mother-daughter matching silver belt buckle.
White bodysuit
www.zara.com
Zara are my go to for bodysuits, long sleeve or short sleeve there are also a variety of colours too.
White jeans
H&Mwww2.hm.com
The studs take these white jeans to the next level. A must.
Silver belt buckle
shop.mango.com
A slim belt with a subtle silver buckle stops the all-white look from being too costume.
Sweet Honey (Buckin') Gold Accessories
Top off your look with Cowboy Carter accessories that are dripping Sweet Honey (Buckin) gold. Whereas we saw a lot of silver for Renaissance, this time round the gold can be seen as a nod to Beyoncé’s latest perfume drop Ce Lumiere, which comes in a gold-plated bottle, unlike the original silver Ce Noir bottle, that was released in 2023, the same year as the Renaissance tour. Think chunky jewellery, teeth grills and don’t forget to book your nail appointments so you can be truly dripping gold head to fingernail – this stunning nail art design by nail artist Memnails aka Mutsais my #nailspo. Buzz buzz.
Gold earrings
Mangoshop.mango.com
A perfect nod to Beyoncé's fandom: the Beyhive. These earrings from Mango look like honeycomb, immediately in my basket.
Gold rings
ASOSRrp: $34.99
Stack as many gold rings as your fingers can carry for the maximalist jewellery look.
Horse bag
Fruugowww.fruugo.co.uk
Life doesn't have to be serious. And quite frankly if you rocked up to Cowboy Carter with this gold horse bag, I just know Chardonneigh and Reneigh would both be proud.
Gold chrome nail art
FAQs: Beyoncé Cowboy Carter Tour
How much are Beyoncé tickets in the UK?
Prices started at £61.60 and went all the way up to £950 with fees on top. Standing tickets in General Admission were £225 (including fees), and started creeping up from there the closer you get to Bey.
Where will Beyoncé tour in 2025?
Unlike her Renaissance tour, which ran between May and October, the Cowboy Carter tour takes place between 28 April and 11 July and she will be starting in LA followed by Europe dates in London and France before returning to the US.
Here are the dates in full:
28 April - 7 May, Inglewood, US
15 May - 17 May, Chicago, US
22 May - 28 May, East Rutherford, US
5 June - 16 June, London, UK
19 June - 21 June, Saint-Denis, France
28 June - 29 June - Houston, US
4 July - 7 July, Landover, US
10 July - 11 July, Atlanta, US
Can you still buy Beyoncé tickets for Cowboy Carter?
Yes. Despite the sheer panic trying to bag a ticket during the several pre-sales if you head over to Ticketmaster there are still tickets available for her London dates. Ranging from £100+ you can get a seated resale ticket, or go for a hospitality package from £350+.
Natalie Corner is a Commercial Content Editor for Grazia, deeply invested in her skincare routine she is never without SPF. She has tried and tested all sorts of hair products for curly hair and is on a mission to find the perfect under-eye colour corrector.