Black Friday and Cyber Monday are exciting, but only a few sales make us actually giddy with anticipation - and Zara sits at the top of that list. The high-street retailer is our go-to for just about everything, stocking affordable versions of high-fashion trends, high-quality basics, and perfumes that smell just like designer. I've seen plenty of Black Friday sales, and Zara's is without a doubt one of the best out there.
In previous years, Zara's Black Friday picks have had markdowns of up to 40%, although it isn't just about savings, it's also somewhat about timing. Zara's sale period aligns with the arrival of the season's most covetable pieces - we're talking party dresses, chunky knits and as many sequins as we can cover ourselves with. This means you'll be able to get first dibs on the trends that will define the upcoming months, without having to wait until another new season sale. The thrill of purchasing a statement coat or pair of boots for a fraction of the RRP has truly never felt so satisfying.
The Zara sale can perhaps feel more dizzying and panic-inducing compared to laid-back Black Friday sales, like Uniqlo's for example, but speaking from experience you need a mixture of both strategy and spontaneity. Last year I managed to secure a belted wool coat and a pair of suede loafers with 30% off each (and both I continue to wear to death) - proof that wish list curation does pay off. Saying that, sometimes it's the unplanned finds that spark the most excitement, as last year I also picked up this huge cream crossbody bag and it's come with me everywhere since.
The 2024 sale is shaping up to be one of Zara's best, and with early sneak peaks already circulating, we're calling it now - this year's selection of sale picks is going to be even more curated and elevated. It's the perfect time to snap up those hard-to-find treasures and viral pieces.
Does Zara take part in Black Friday?
You'll be pleased to know that Zara participates in the Black Friday sales every year. It's among one of the best Black Friday fashion deals, and last year the brand offered 40% off selected lines. Yes - really. What better time to stock up on a brilliant winter coat, or that pair of boots you've been eyeing up for way too long? They'll have plenty of wardrobe staples ready to buy at a discounted price too.
When is the Zara Black Friday sale?
Last year, the Zara Black Friday sale took place on Thursday 23 November before 10pm on the Zara app and 11PM on Zara.com, with 40% off selected items. If last year's sale is any indication, we'd suggest you download the app in advance, and find some of your favourite pieces to bookmark and buy once the deals begin. So this year get ready around 10pm on Thursday 28 November on the app, or for online and in-store sale, you'll have to wait until the official start of Black Friday on the 29 November.
What Zara Black Friday deals can we expect in 2024?
Zara's Black Friday sale consisted of everything from winter coats to evening dresses, and high-quality footwear and Zara home deals, as well as amazing Zara perfume dupes for 40% less. I myself am a huge fan of Zara's denim staples, and last year, the brand cut prices to less than £20 on some of their popular jeans.
What should I buy in the Zara Black Friday sale?
Given the current (plummeting) temperatures, we recommend investing in a great coat. Coats are typically slightly on the pricier side, especially if you're opting for a high-quality one, so saving some money on these bigger items during Black Friday simply makes sense. Personally, my favourite Zara coat right now has to be the Boucle Coat With Manteco Wool, £149, which I predict will be discounted for Black Friday, so if you want to snap it up, we suggest you bookmark it now.
Other wardrobe staples such as a trusted warm jumper, a new pair of jeans, and perhaps a great pair of leather boots - basically things you'll constantly reach for - are great to stock up on during the Black Friday sales, and can help you build your ultimate capsule wardrobe for less.
Shop: The Best Of The Zara Early Black Friday Sale
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The Flounce Midi Dress is a great LBD to have in your partywear arsenal. Style with bold heels and a clutch.
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Basic denim is a staple that will transcend any given season, so you won't regret this purchase, particularly not when the jeans are this cheap.
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Barn jackets have been everywhere this winter, so if you're looking to jump on the trend and not spend a fortune on it - this Contrast Collar Jacket from Zara is perfect.
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Pique Blazer
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A amalgamation of a cropped jacket and blazer, this features padded shoulders and detail knotted gold buttons.
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Barrel Jeans
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Barrel jeans are the latest trending style, and this pair from Zara are a great introduction into the new shape, without feeling overwhelmingly voluptuous.
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This might be a purchase you make and then reserve for the hotter months, but you'll find yourself reaching for this Poplin Shirt Dress come summer.
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A massive standout of the current Zara sale is this pair of Studded Ballerinas. Because of its crisp white shade, pair with a white shirt and denim jeans.
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To keep you warm on crisp winter walks, or even wet winter walks, a good jacket is a necessity. This one would look great paired with leggings and chunky black boots.
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This pair of trousers is one to add to your workwear wardrobe, as the Darted Trousers are made from a spun lyocell blend and feature on-trend pleats.
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A Chanel-inspired tweed jacket, except it's from the high street. The Short Textured Jacket features a preppy collar, black buttons and long sleeves.
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I'm absolutely obsessed with this one, and if I didn't own so many bags this one would be in my own Zara basket. Featuring gold embellishments and a blue exterior, this bag not only looks great, but it's also super roomy too.
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Nothing says we're well into the festive season than donning a red satin slip dress. Wear under a chunky biker jacket, or add an oversized blazer on top and a belt at the middle.
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A midi dress is winter's answer to a mini dress, as it gives just a touch of extra warmth. This dress from Zara won't take much accessorising either, just add a pair of knee-highs and a colourful bag.
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Got a secret Santa and don't know what to get them? This Twilight Mauve Eau de toilette is fresh and floral, and most importantly, under £10
Marina Avraam is the deputy commercial content editor for Grazia. Hobbies include (but not limited to) finding the best designer dupes, buying every iteration of the Adidas gazelles and listening to celeb podcasts every hour of every day.