Black Friday 2024 has been and gone, but there are still loads of beauty, homeware and designer fashion deals to snack on. We're well versed in deal hunting during sale season and so our aim is to get you ahead of the game and keep you updated on the deals there are.
Having navigated many a sale season myself - and have reported on Black Friday for two year's running - I've learned that preparation is key. Last year I managed to score a cult Ganni denim blazer for just £90 - an investment piece that has most definitely earned its keep. However, Black Friday isn't always as smooth sailing, the year before I hesitated for just one minute too long and missed out on my dream handbag as it sold out in mere seconds. Sale shopping is a whirlwind of emotions - equal parts elation and adrenaline I would argue - but requires a touch of strategy too. Of course, if you don't want to go through the effort of curating a wish list or scrolling for the best deal, you can always just look below for our picks.
What date was Black Friday this year?
Black Friday officially began on 29 November, kicking off this year's frenzy of discounted items. If you missed the big day - don't fret, the Black Friday period has a habit of lingering on. Plenty of retailers still have deals live, so you've still got time to bag a bargain or two before everything resets for the Christmas rush.
The best Black Friday deals to take advantage of
Dive into a shopping spree with style as we find the deals and discounts across brands and retailers on the market. Let's get browsing.
The best homeware sales live right now
The best fashion sales live right now
The best beauty sales live right now
The best shopping deals we're loving right now
Find the best discounts from the top-performing fashion, beauty, homeware and fragrance deals right here.
Shop: The Best Homeware Black Friday Deals
Save over £100
www.electricshop.com
What's better than a Dyson vacuum? We'll wait. Powerful, versatile and low noise, it has de-tangling technology engineered for pets.
Save on Airpods
www.ebuyer.com
Apple rarely have sales on its cult products - especially headphones. Luckily Amazon is currently offering good savings on the newest pair of Airpods - the 4s - which have great sound quality and a brand new H2 chip.
20% off Le Creuset
www.johnlewis.com
This dish is described by Le Creuset as a 'one-pot wonder' and can be used either in the oven, on the hob or under the grill. A versatile pot that's also the lightest cast iron on the market, it's clear as to why Le Creuset cookware has been loved for numerous generations.
Cheapest right now
www.ebay.co.uk
A great gift for a loved one or yourself, the newest Echo Dot features improved audio with clearer vocals and a richer bass. The device is available in three different colours; charcoal, deep sea blue and glacier white, which means it will go with your interior décor.
Save £45
www.johnlewis.com
Dr. Dre's signature Beats Pill speaker was relaunched earlier this year with improvements to audio and battery life. Pick this Kim K collab version up at a discount and you'll be ready for any Christmas or New Year parties.
Save £20
Most owners of an Apple watch can probably vouch for the fact that, yes, they are a good investment. A nifty device that's perfect for tracking a whole host of things from ECG to menstrual cycle and steps, this would make for a generous present to someone you love (or, alternatively yourself).
Shop: The Best Fashion Black Friday Deals
40% off
www.farfetch.com
So this deal might not be as good as £90, but it's not often you get Ganni for a reduced price. This Tailored Blazer feels such good quality and features notched lapels, cinched waist and contrast stitching.
20% off
www2.hm.com
It seems as if everyone is searching for a new coat, and it's no wonder since temperatures have officially dropped below minus one. This H&M number is stylish and cosy.
£29 off
edgeofember.com
A good alternative to a classic chunky hoop, this pair of absolutely stunning earrings are great for taking you from day to night. You also basically get two earrings for the price of one as you can link both hoops together for a drop earring that provides more of a statement look.
70% off
kitristudio.com
KITRI's end of season sale has some excellent gems you can pick up at a fraction of the price - like this Pearl Red Heart Print Top which has a whopping 70% off.
30% off
www.monicavinader.com
Inject a bit of colour into your jewellery collection with this pair of chic earrings that centre around a green onyx stone. A solid favourite of Kate Middleton's.
On sale
www.monicavinader.com
This bracelet has been spotted on the likes of Kendall Jenner, and now it's in the Monica Vinader sale. It even comes with the unique option to personalise.
Save £48
www.very.co.uk
A classic Barbour quilted style, this jacket comes in a gorgeous navy with tan trimmings and two functional pockets. Up the ante and pair with something more feminine like a mesh skirt and knee-high boots.
20% off
www.bouxavenue.com
Currently these pyjamas are selling every minute, and it's probably down to the fact that they come in a cute bag that makes for the perfect gift. The popular style now has 20% off, too.
30% off
edgeofember.com
If I were to buy one thing from this entire list for myself, it would be this ring. It's 18k gold plated and features malachite and white topaz gemstones to add a pop of colour into your ring collection. The Statement Ring is also available in black onyx for those who prefer their jewellery to be more muted.
Shop: The Best Beauty Black Friday Deals
on sale
en.drsturm.com
The Dr. Barbara Sturm Hyaluronic Serum is the ultimate hydration hero. Powered by low and high-weight hyaluronic molecules, it deeply moisturises, plumps, and smooths for instantly radiant, dewy skin. Anti-inflammatory properties calm irritation, making it perfect for all skin types. Now, the serum is 20% off for Black Friday using code BLACKFRIDAY24.
£80 off
www.sephora.co.uk
Want a timeless colourway? Enjoy the Dyson Airwrap's clever, hair-protecting tech and seamless usability in this Onyx/Gold colourway which will look classic on any vanity. A word of advice? Take Larry King's, celebrity hairstylist and Dyson's global hair ambassador, advice and always style your hair from wet.
on sale
www.currentbody.com
Treat yourself to some luxury with an Anti-Ageing LED Face Mask and toning device, featuring a rainbow of LED wavelengths to address a wide range of skincare concerns.
on sale
www.lookfantastic.com
Create a dewy, glass-skin base with the Beyond Foundation from Illamasqua. One review states 'One of the nicest foundations I have ever used.'
25% off
sharkclean.co.uk
The FlexStyle is, in short, a powerful hair dryer and versatile air styler. Essentially a device that's super similar to the Dyson Airwrap but less than half of the price - this one is loved by celebrity hairstylists and TikToker's alike.
On sale
www.myprotein.com
A delicious addition to your morning coffee, and one that's also zero calories, it comes in tons of flavours, including peach, marzipan and white chocolate.
17% off
A staple Elemis product and a favourite of Molly Mae's, there's never been a better time to stock up on this viral cleanser from an absolutely fantastic skincare brand. You'll notice a difference almost immediately, too.
Save over £50
www.boots.com
I'm about to buy this for everyone I know, as it makes such a good gift. This Liz Earle set features four full-size products, including the well-loved Cleanse & Polish, Eyebright Soothing Eye Lotion and Hydrating Cream Mask. As well as some great products you also get two cloths.
30% off
www.lookfantastic.com
I have this candle and can vouch for the fact it smells so good. It smells exactly how it's described by Neom - as infused with cinnamon and mandarin - which makes for the most festive-smelling candle that's not too over the top.
On sale
www.lookfantastic.com
This serum is award-winning and offers up to 72 hours of hydration. Add one dropper to your face before you moisturise and let it soften, smooth and plump. It's also suitable for all skin types - which we think is a massive bonus.
Black Friday Sale FAQs
What is Black Friday?
Black Friday is an annual discount event that happens across the last weekend in November. Originating in America, Black Friday falls on the day after Thanksgiving and combines luxury with affordability, so for those of us who love a good deal, we're in luck when Black Friday comes around.
How can I prepare for Black Friday?
Many shops release information about their sales items way before the day, so you can prepare beforehand if you’re shopping savvy. Ideally, you should keep your eyes peeled in the run-up, rather than just focusing on Friday. Sometimes you can get better deals during the week before and after. It's a good idea to sign up for newsletters now to find out about exclusive deals, and to get registered on your favourite sites to save time on the day. Furthermore, consider signing up for Amazon Prime to make sure you get next-day delivery on most things.
Gemma Lavers is a fashion commerce writer at Grazia. Gemma specialises in all things clothing and enjoys outfit planning (especially for holidays), scrolling social media for the next trend and shopping (probably for a new coat).