Gwyneth Paltrow knows every unnecessary way to 'improve' your vagina, how to incorporate kale into every meal and what type of dust can improve your sex life – and yet still, she continues to forget all of the Marvel movies she has ever starred in. Literally, her affinity for removing all Marvel-related knowledge from her life is so strong that she has even forgotten that Samuel L. Jackson is in the franchise.
In what must now be her 100th ‘I don’t know her’ moment* when it comes to Marvel, this hilarious nugget of information was shared by Kevin Feige – the president of Marvel Studios – in an interview with Empire. Apparently, during Marvel’s 10th-anniversary photoshoot at which the biggest cast members were present, Gwyneth had to be reminded that Samuel L. Jackson plays one of the most important Marvel characters in the entire comic book universe.
*Okay, third or fourth.
‘Gwyneth was asking why Sam Jackson was there, and the other actors were jumping in saying, “What are you talking about? He’s Nick Fury! You’ve been in movies with him,”’ Kevin said, ‘It was really something special.’
Joining a number of other Marvel actors, Gwyneth’s refusal to acknowledge her Marvel-past goes so far that she has had to be introduced Sebastian Stan three times despite starring in two movies with him. Plus, earlier this year she posted a picture of Tom Holland appearing not to know who he was (referring to him as ‘that other guy’ in a picture of her, Tom and Robert Downey Jr) and in her debut on Jon Favreau’s Netflix show Chef she had zero memory of even being in Spiderman: Homecoming.
Explaining that the idea for Chef started during the filming of Spider-man, Jon reminds Gwyneth ‘Remember, we were on Spider-man?’ to which she replied, ‘No, I wasn’t in Spider-man. I was in Avengers’. The hilarious scene quickly went viral as it appeared Gwyneth had no memory of appearing in a film that no doubt made her millions.
So what’s the deal, is working on a Marvel film really that confusing that you wouldn’t know what film you’re starring in or does Gwyneth just refuse to acknowledge her association with the franchise? She does seem to have a particular skill for removing any Marvel-knowledge from her brain, that she has worked on for over a decade, compared to every other film she’s starred in over her 30-year career.
But still, Marvel films are known to be notoriously shrouded in secrecy. Brie Larson read her part as Captain Marvel in Avengers: Endgame with no knowledge of what film she was starring in or even who was in the scene with her, plus Tom Holland was told that infamous funeral scene in the same movie was actually a wedding. With blacked out scripts a common occurrence and actors shooting most of their scenes separately or years in advance – plus so many different films being released concurrently - many of the actors have too confirmed that they never know what the plot to Marvel films until they watch it like the rest of us.
Perhaps for someone so busy with psychic vampire repellents, earthing and jade eggs the Marvel Mystery is just too much to bear. Or, perhaps she’s just following in Mariah Carey’s footsteps and refuses to remember anyone who doesn't also have an Oscar.
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Goop Gift Guide
The Spanish Village of Lugo, £133,000
RIDICULOUSBuying a whole village to yourself? Capitalism gone mad.
Rose Quartz Crystal Straw, £66
WANTThe backlash against straws has persuaded bars to do away with this single-use plastic paraphernalia, but that means we don't still crave away to sip without smushing our lipstick. Plus, this one comes with a crystal. Good vibes, all round.
Cut Out Leather Knickers, £308
RIDICULOUSI have one thought about leather thongs: ouch.
Wooden Hygge Swing, £175
WANTOK, I know a swing inside is a little ridiculous when London properties are so diminutive, but who doesn't want to up their hygge quota?
Ouef NYC's Knit Crown For A Baby, £37
RIDICULOUSA crown for a baby. I think we need to rethink the social hierarchy at play here.
Night + Market Cookbook, £34
WANTUntil they open a Night+Market in the UK, this is the closest we'll get to LA's cult thai restaurant.
Enso Heartbeat Device, £96
RIDICULOUSI love my partner, but I don't need to hear their heartbeat on-the-go.
Pink Glass Candlesticks, £84
WANTUp the ante of your next dinner party.
Portable Bidet, £54
RIDICULOUSJust, no.
Black Pyjama Suit, £257
WANTA pair of extravagant pyjamas is one of the few luxuries that's fully worth it.
24K Gold Rolling Paper, £55
RIDICULOUSIf you can afford gold rolling paper, why aren't you smoking straights?
Self Love Spray, £44
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Personalised Medallion, £777.67
RIDICULOUSOf course the people who still handwrite letters are the same people who need a personalised crest.
Siracha Keychain, £6.59
WANTIf Beyonce keeps hot sauce in her handbag, I will too.
Personalised Aston Martin, £TBC
RIDICULOUSI'm down with Nike ID customization, but is this not a step too far?
Instax Square SQ6 Camera, £125
WANTA selfie-friendly camera is actually quite handy.
22K Gold Ceramic Pipe, £136
RIDICULOUSFor when you want to surreptitiously smoke from a deluxe stone