If you follow even one or two influencers on Instagram you’ll already know all about Glossier – the cult US brand started by Emily Weiss and loved by beauty editors the world over.
With millennial pink branding that’s perfect for a shelfie, simple ingredient lists, and reps who started off as customers and now post far and wide about the products they love, Glossier has fast become the skincare brand everyone is talking about.
We waited patiently for Glossier to launch in the UK – no longer would we have to bribe friends travelling to America to go and grab the luxurious priming moisture rich conditioner face cream for us – we could order it ourselves and have it delivered to our doors.
Now Glossier have launched a spot stick called the Glossier Zit Stick – designed to stop spots in their tracks, and it can even be applied over makeup.
READ MORE: The Most Instagrammable Beauty Brands On Instagram
Grazia Instagram Beauty Brands
1 of 9Selahatin
Inspired by classic French beauty brands, Selahatin's toothpaste comes in an aluminium tube with a paired-back, monochrome design. What's inside is just exciting with the Scandi brand designing their toothpaste flavours like perfume aromas.
2 of 9The Gentle Label
Proving that even chores can be chic, The Gentle Label's household cleaning products come in stylish bottles you'd be proud to display. Using all natural ingredients, their three part range ticks the eco-approved box too.
3 of 9Lixir
You've probably already spotted Lixir's millennial pink packaging on Instagram and it turns out their hardworking products are just as impressive as their photogenic aesthetic. Formulated by industry expert, Dr Collette Haydon, the streamlined range aims to take the fuss and faff out of skincare with results-driven and multi-purpose products.
4 of 9Apa
Apa Beauty are aiming to overhaul the way we see toothcare with their line of 'oral cosmetics.' Borrowing their aesthetic from the world of luxury skincare, the tasteful white and gold packaging will improve any bathroom #shelfie.
5 of 9Herbivore
Whether it's their jade rollers, blush pink bath salts or charcoal soap bars, Herbivore Botanicals know a thing or two about Instagrammable branding. Bursting with natural active ingredients, the products live up to the hype.
6 of 9IGK
Whether it's the tongue-in-cheek product names, the world-class formulas or the bathroom brightening packaging, we've fallen hard for IGK haircare. And now, thanks to our friends at Space NK, you no longer have to worry about raiding a stateside Sephora to get your fix.
7 of 9Flora and Curl
Inject some tropical vibes into your bathroom with Flora & Curl's colourful, floral packaging. The non-toxic hair care range for naturally dry, curly or afro hair is well worth investing in.
8 of 9Haeckels
Hailing from Margate, Haeckels harvests the abundant seaweed off the town's coast to create powerful, natural skincare products. Housed in amber glass bottles with minimal branding, the packaging is both understated and elegant.
9 of 9Saturday Skin
With playful pink packaging and glow-giving credentials, this Korean beauty brand deserves a place on your bathroom shelf.
That’s the good news, the bad news? It won’t be available in the UK or Europe until next year because of some very pesky laws.
A key ingredient in the product is Benyl peroxide which essentially dries out your spots and helps fight bacteria – but it’s so potent that it’s not available over the counter in the UK or Europe.
So while our US friends will be able to get in ASAP, we will have to wait until next year to zap our zits. SIGH.