Meet The Beauty Editor-Approved Mascara Behind Holly Willoughby’s Comeback Beauty Look

From mascara to liner, these are her favourite picks...

Holly Willoughby on ITV's Dancing On Ice

by Sameeha Shaikh |
Updated on

As ITV's Dancing On Ice returned to our screens on Sunday, so did a familiar face: Holly Willoughby, who officially made her comeback after a three month hiatus from the public eye. And it was quite the return. Wearing a sparkly silver Suzanne Neville gown and her signature side-swept blonde bob, Willoughby's look was the mark of a triumphant homecoming, but it's her beauty choices that we can't stop talking about.

Patsy O’Neill, Willoughby's go-to MUA, shared a backstage peak into the makings of her glam and, as ever, it didn't disappoint. The soft and sultry style included lightly-defined eyes, bronzed cheeks and a glossy rosy lip, carrying all the hallmarks of Willoughby's usual look but, this time, with the addition of fuller, more fluttery lashes. These were achieved thanks to a coating of Victoria Beckham Beauty's Vast Lash, £32 – a stunning, hard-working and well-loved beauty editor-favourite mascara that will create a big, bold lash moment sans smudging, flakes and fuss. Amping things up further, O'Neill finished Willoughby's eyes with strips of Flicker Naked Lash No.6, £18, which are known to add just the right about of drama thanks to their natural-yet-feathery full-length volume-giving nature.

From Willoughby's glossy blonde hair to her approachable take on make-up, the much-loved presenter is renowned for her no-fuss approach to beauty. A quick scroll through her Instagram page, as well as that of hermake-up artist O'Neill, is often all you need to lock down the exact make-up buys she makes a play for, whatever the occasion.

Speaking about her approach to make-up and beauty with The Telegraph, Willoughby said, 'my beauty tips are pretty basic, but I think I expect a lot from the products I use. I want minimal products on my bathroom side with maximum effect, so I make sure they work hard for me.' It's no wonder, then, that Beauty Pie is at the top of Willoughby's beauty wishlist.

If this resonates with you and a streamlined routine filled with hard-working, efficacious formulae is what you're about, look no further than our edit of Holly's favourite beauty buys to date.

SHOP: Holly Willoughby's Favourite Beauty Buys

Championing a clean, fuss and flake-free formula that will volumise and maximise for a big, bold lash moment, this beauty editor-approved mascara is a no-brainer for anyone who likes drama – in the lash department, at least.

Monika Blunder Beauty Cover Foundation/Concealer
Price: £27 (was £45)

www.spacenk.com

This two-in-one foundation and concealer used by Willoughby can be applied to achieve all-over coverage or as a concealer to targeted areas.

Formulated with aloe vera, antioxidant rich rosemary and nourishing jojoba, Willoughby's hair stylist swears by this game-changer which helps to protect and nourish your hair as well as scalp.

Alternative retailers
Kohl's$21.00View offer
Sephora$21.00View offer

There's a lot of hype around this eyeliner, so it's no wonder O'Neill uses it to create the precision feline flicks on Holly. Super pigmented, long-lasting and easy to use, its matte formula will leave you impressed.

Trust make-up legend Bobbi Brown to come up with one of the best liners we've set our mitts on. Made from a blend of waxes and oils, it's rich, creamy yet light formula transforms and defines lips in seconds.

Alternative retailers
Walmart$19.95View offer
Ulta$32.00View offer
Neiman Marcus$32.00View offer
Bloomingdale's$32.00View offer

If you're after definition, length and lift like Holly, this will be your bag. The film-forming technology coats lashes in lightweight fibres which serve up a fluttery finish.

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