January was all about comfy stretch-waist trousers, but throughout February, jeans will most likely have been reintroduced into your everyday uniforms. While Kim Kardashian may be trying to make us all wear ripped bootcut jeans again (yes, really), we've been on the lookout for styles that make us feel excited about denim again. Baggy Y2K jeans feel somewhat fresh, but we want to tell you what the designers have been up to. The likes of Chanel, Loewe and Gucci have all backed printed jeans for 2023, and we're fully onboard. As is Penélope Cruz. The actor has been seen wearing the double C logo jeans by Chanel, and at £1,650 a pop, they're definitely an investment buy we expect to see multiple celebrities wearing this year.
Another designer style – you've most likely spotted on Instagram – is Loewe's anagram knee-patch pair. Featuring the instantly recognisable logo, the £725 jeans have nearly sold out in all sizes. Want some good news? You can rent them from Front Row or shop them second-hand at Vestiaire Collective if you're desperate to get your hands on them.
Francesca Saffari shows how they can liven up a simple knit and outfit with minimal effort – love, love, love! But if you're not willing to splurge hundreds, or even thousands of pounds on a pair of jeans, luckily the high street has followed suit with some printed styles of its own.
We've spotted Jessica Skye in the & Other Stories flares (there's also a matching jacket, FYI), and they're a lot more affordable at just £85. Such a fun update on the double denim outfits we keep seeing everywhere right now.
No matter your style, budget or preferred jeans type, we've found the best printed jeans you can rely on to refresh any look this year. We're definitely ready to love jeans again thanks to these perfect printed pairs from the likes of Chanel and Loewe to Ganni and H&M.
SHOP: Printed Jeans
1 of 8Chanel, Printed Denim
Granted, these will probably be the most expensive jeans you could ever own, but like all Chanel pieces, we can imagine they'll keep their value over time.
2 of 8Loewe, Logo High Rise Jeans
While it's nearly impossible to buy these in any sizes now, you can rent them from £105 for three days from Front Row.
3 of 8& Other Stories, Distressed Laser Print Flared Jeans
Make like Jessica Skye and try out & Other Stories' flares. And yes, we too want the matching printed jacket.
4 of 8Frame, Le High 'n' Tight Checkerboard Jeans
Checkerboard print has been around for quite some time now, and it's not going anywhere if Frame has anything to do with it.
5 of 8Bimba Y Lola, Straight Cropped Tiger Jeans
Earn your stripes in this tiger-print pair from Bimba Y Lola – such a fresh new way to try out animal print for 2023.
6 of 8Ganni, Stripe Denim Cargo
Ticking off two mini trends in one fell swoop – printed and cargo – these Ganni jeans can do no wrong.
7 of 8H&M, Wide High Jeans
These are the epitome of dopamine dressing – who wouldn't crack a smile as soon as you put these on?
8 of 8Gucci, GG-Monogram Straight-Leg Jeans
If you want to stick with the designer logos, Gucci's indigo pair are so very chic.