From Strictly Come Dancing to The Traitors, Marks and Spencer has picked up on our collective obsession with Claudia Winkleman's style. Known for her striking fringe, Winkleman has added another string to her bow by becoming the latest ambassador for M&S. The British TV icon is now fronting the campaign for the M&S Jaeger collection and, it's safe to say, we're already obsessed - especially with that black wool coat.
Winkleman has truly mastered the art of keeping outfits simple, from her signature monochrome ensembles to her occasional pop of sparkle. Whether she's commanding the Strictly ballroom in a sharp tuxedo or stepping out in haute country outfits when filming The Traitors, Winkleman always nails the balance between polished and playful. Her choice of Jaeger Pure Wool Longline Boyfriend Coat, £299 for the promo video makes so much sense - it's quintessential Winkleman: classic, versatile and cool. The rest of the collection also features jumpers, blazers and the trending kilt skirts you can throw on with anything and instantly look put together.
Of course, M&S is no stranger to enlisting fashion's finest to front its campaigns. In recent years we've seen a roster of incredible women step into the role - think of sartorial icons like Rosie Huntington-Whiteley, who brought an air of sultry sophistication to the brand, or Alexa Chung, whose effortless, off-duty style has always been the epitome of cool. Winkleman, however, brings something uniquely her own - a sense of wit, warmth and that British girl-next-door feel that makes her such a perfect fit for the high street hero brand.
With Claudia Winkleman at the helm of the new Jaeger collection, it's clear M&S is doubling down on its winning formula of 'classic tailoring with a hint of eccentricity', as the brand describes. All of which makes her the perfect ambassador for a collection that's as classic as it is contemporary.
Shop: Claudia Winkleman's M&S Outfit
As seen on Claudia
M&Swww.marksandspencer.com
We're calling this Longline Boyfriend Coat from Jaeger the ultimate winter essential, designed to keep you cosy in style as the temperatures start to dip. Made from 100% wool and with a regular fit, the coat features a sleek lapel collar and branded buttons down the single-breasted front. Throw the coat over almost anything for an easy AW look.
As seen on Claudia
M&Swww.marksandspencer.com
This luxe jumper is crafted from a dreamy mohair-blend, spun with wool for ultimate softness. With its slouchy fit and relaxed drop shoulders, it's the perfect mix of casual and chic. The Striped V-Neck Jumper is finished with classic Breton stripes, giving it a slight Parisian edge, making it the easiest go-to AW piece.
As seen on Claudia
M&Swww.marksandspencer.com
Tapered trousers are staple for any workwear wardrobe, and this pair from Jaegar drape on the leg for a smarter look. With a leg-lengthening centre crease and an ankle-grazer length the trousers are a flattering style. The mid-rise waistline fastens with a neat side zip and as it's made out of wool the trousers are soft and cosy too.
Shop: Other Highlights from the Collection
M&Swww.marksandspencer.com
A blazer is just one of those items you need to have in your wardrobe. This one is great for the AW months as it's made from a wool-rich flannel that's super soft and has a touch of stretch. The Wool Rich Relaxed Double Breasted Blazer is also adorned with numerous timeless details - like button cuffs and front flap pockets.
M&Swww.marksandspencer.com
Kilts with patchworks, safety-pins and all sorts of other playful charms stood centre stage at LFW. If you're over bubble skirts and are on the hunt for something that's, well, a little more autumn-appropriate, this one from Jaeger has some great features, like a wrap style, kilt buckle and stitched down pleats.
M&Swww.marksandspencer.com
Now we've officially waved goodbye to summer, it's about time we start reaching for our leather trousers. A hero item for AW, leather trousers are not only warm, but they're easy to style too. This pair from Jaeger are designed in a wide-leg fit, with a button and zip closure at the mid-rise waist. Pair with a roll neck and chunky boots.
Gemma Lavers is a Fashion Writer at Bauer Media, writing for brands like Grazia, heat and Closer. Gemma specialises in all things clothing and enjoys outfit planning (especially for holidays), scrolling social media for the next trend and shopping (probably for a new coat).