Cat Deeley Wore This High Street Jumper And It Immediately Became A Bestseller

Ever since Holly Willoughby's sudden departure from This Morning following 14 years on the show, the question on everyone's mind has been this: who will be her replacement? This Morning's brand new presenters are Cat Deeley (along with co-host Ben Shephard) - and we're already beaming at the fashion potential.

Cat Deeley's outfits have already left a lasting impression, with a mix of high-street and premium brands which are stylish but incredibly budget-friendly - our favourite combo. So far, Deeley seems to have a soft spot for Sézane, the French label loved by Sienna Miller, Kate Middleton and Selena Gomez, known for its cosy knits, chic outerwear and tailored shirts. Other high-street favourites loved by Deeley include Boden, River Island and Hush.

In fact, Melissa Dick, chief creative officer at Hush reveals that since Cat Deeley was seen wearing the Blayney Jumper, £89, it became one of the top five bestselling pieces. 'The Blayney jumper was one of our top five bestsellers after Cat wore it,' she says. 'Cat does that effortless dressed-up-dressed-down look that other women find inspiring and relatable. It's important to the way we approach things at Hush, mixing ease and excitement so our customers can dress in a contemporary way and enjoy the best of both.'

For some more insight into the presenter's elegant wardrobe, we spoke to David O'Brien, Cat Deeley's stylist and head of costume at ITV. 'Cat is a total dream to work with,' he says. 'She loves fashion and has a great style aesthetic. We love to make fashion and clothes fun and playful. At the moment, we are loving the whole 70’s vibe with lots of texture and colour.'

When discussing which brands he enjoys dressing Deeley in the most, high street reigns supreme. 'Sézane, Hush, Boden and Mint Velvet are all great quality, as well as more affordable high street favourites such as Zara, River Island and Mango.' The stylist goes on to say that he often embarks on a treasure hunt for more one of a kind second-hand pieces, too. 'Vintage shops are great for finding interesting pieces such as belts or that fabulous one off find. I'm also a fan of eBay and other resale platforms along with rummaging in TKMaxx'.

In terms of exciting looks to look forward to, it is, to our delight, another high street hero. 'We have a fantastic yellow River Island waistcoat suit with a wide leg pant that wasn't working for us so we cropped the trousers and made them into shorts, paired with a vintage choker of Cat's. We're awaiting sunny weather to wear the look now' he adds. We suspect the waistcoat suit in question is the Yellow Button Up Waistcoat from River Island, just £45 (!) so watch this space.

Finally, we asked Deeley's stylist for his top tips for keeping an outfit exciting. 'It's all about playfulness again,' he says. 'About having fun and feeling comfortable to try new things. Look at what's happening in high-end fashion on the runway and tailor ideas to your budget.' O'Brien also recommends that a little DIY goes a long way when trying to keep things fresh. 'Change hem lines- shorten dresses, lengthen trouser hems. Switch buttons. Simply changing a belt can elevate an outfit.'

Shop the best Cat Deeley This Morning Outfits below.

SHOP: The Best Cat Deeley This Morning Outfits

Thursday 16 May

Deeley's choice of outfit today include the Sienna Silk Shirt from Boden in a camel chain print with a pair of Versace Jeans from the AW23 collection.

Wednesday 15 May

Deeley went with a lightweight linen suit from Reiss, perfect for springtime dressing. The Cassie Linen Single Breasted Suit Blazer, £268 and Cassie Linen Wide Leg Suit Trousers, £178 were styled with Deeley's own vintage Prada boots.

Tuesday 14 May

Today, Deeley wears a striped shirt with cut out details from the Mango x Victoria Beckham collection, complete with a Raey Split-Back Maxi Skirt, £99 and a pair of vintage Prada boots.

Monday 13 May

Wearing Self Portrait, Deeley looked incredible in her Crochet Contrast Trim Cardigan, £360 and Skirt, £250 styled with a pair of Cream Lace Up Ballet Flats, £50 from River Island.

Thursday 9 May

Deeley went with the Liliana Wide Leg Jumpsuit, £248 from Reiss, complete with a pair of Stuart Weitzman, Nudistcurve 100 Sandals, £450 this morning.

Wednesday 8 May

Today, Deeley wore a vintage blouse styled with the M&S Faux Leather Side Split Pencil Skirt, unfortunately no longer in stock, with a pair of Gianvito Rossi Nude Heels, £710. For an alternative look, shop below.

Tuesday 7 May

Back from the Bank Holiday, Deeley wore a pair of Straight-Fit Jeans, £35.99 from Zara, and a top from one of her favourite brands, Sézane.

Thursday 2 May

Another high-street favourite, Deeley wears Zara for her look this morning. The DRSS SFR 12, £89.99 features a high cowl neck with adjustable ties and statement pockets.

Marina Avraam is the Deputy Commercial Content Editor for Grazia. Hobbies include (but not limited to) finding the best designer dupes, buying every iteration of the adidas gazelles and listening to celeb podcasts every hour of every day.