Alison Hammond’s Outfits Are The Real Star Of The Great British Bake Off – Here’s Where To Shop

The Great British Bake Off is back for yet another unforgettable series of peak British television, and among personalities Paul Hollywood, Prue Leith and Noel Fielding, Alison Hammond returns to host the latest season of the show after making her Bake Off debut just last year,

Hammond hosted series seven of Celebrity Bake Off: Stand Up 2 Cancer and, most recently, series 15 — which is currently ongoing and will reach the finale in eight weeks' time. As always, this season promises ample wittiness, dazzling bakes and stylish outfit choices that we're most certainly keeping an eye on.

One particular talking point this year has been the incredible outfits worn by Alison Hammond. Dressed to perfection by celebrity fashion stylist Stevie B, Hammond's outfits expertly combine affordability with an effortless sense of style. In previous seasons, we've seen an explosion of print and colour to match Hammond's vibrant personality, and this season we're excited to see key trends, such as leopard print, take centre stage in the Bake Off tent.

Speaking on her style inspiration during an episode of This Morning, Hammond refreshingly remarked, 'I get a lot of women asking where I get my clothes from. They just constantly want to know where we get anything from. I’m a big girl, so all I want is comfort. I love ASOS Curve, I think they’re brilliant. And I’m always in Yours clothing, I find they’re so comfortable and wearable, and not too expensive.'

Brands worn by Hammond include Dancing Leopard and Scamp & Dude, as well as Karen Millen and Monsoon, all of which we're eager to get our hands on.

Shop Alison Hammond's best Bake Off outfits below.

Shop: Alison Hammond's Great British Bake Off Outfits

The Blue Denim Dress

Hammond wears a blue denim dress from Monsoon, perfect for transitional dressing. Cut with a midi-length, long sleeves and pintuck shoulders, it features flattering cigarette stitching and a tie-belt waist.

The Leopard Print Georgette Dress

Leopard print is a staple in this season's wardrobe, and Hammond wears this Karen Millen number with a statement print. Now low in stock, we've also included an alternative from the brand below.

Who Are Alison Hammond's Stylists?

Hammond's styling team consists of fashion stylist Stevie B, hair stylist Michelle Sultan and make-up artist Mikey Phillips, who have worked towards creating looks for Alison throughout her career. Previously, fashion stylists David O'Brien and Rachel Hughes also styled Hammond — who are also responsible for dressing her fellow This Morning hosts, Cat Deeley, Josie Gibson and Rochelle Humes.

Main image credit: Channel 4

Samantha Price is a Senior Commercial Content Writer for Grazia. During her time at Bauer, she has worked on several projects, from championing newsletters to writing expertly crafted buying guides on beauty, fashion and lifestyle.