The Stars Of Love Island Could Be Taking Their Style Cues From These ’90s Celebs

Scrolling mindlessly through Instagram earlier, I came across a photograph of Jamie Lee Curtis in 1995. Much to my surprise, she was wearing a red, halterneck top that wouldn't look out of place on this year'sLove Island__. As I am not one of the millions of viewers the ITV show attracts, the only way I know of the underboob phenomenon is thanks to an investigation I wrote for this very publication. I know, pass the Pulitzer. But also, pass the '90s archive images because this year, Love Island is actually taking style cues from that very decade.

I don't think this is intentional. The programme is sponsored by ISAWITFIRST, a fast fashion retailer that encourages viewers to shop the outfits seen on screen. The ethics of this is, at a time when the planet is burning, questionable at best. But in terms of the style of the clothes – short, cut-out, figure-hugging – there are a whole host of women who were wearing something similar in the '90s, whether the islanders know it or not.

There was Kate Moss in the sheer maxi dress, worn over nothing but a pair of knickers, or Claudia Schiffer dancing at a Versace party in a metallic mini dress boasting maximum cleavage. Donatella Versace wore her own jungle print creation, slashed to the navel, in 1999, the year before Jennifer Lopez would make it a piece of fashion history – one which she reprised 20 years later on Versace's catwalk.

There was Britney at the MTV Video Music Awards in 1999, wearing entirely transparent polka dots with flared trousers and Geri Halliwell with Victoria Beckham in little strappy dresses.

Of course, fashion is cyclical and trends constantly re-emerge. But there's something about these '90s images that feels so right for now. And maybe the Love Island contestants could learn a thing or two. Especially from Jamie Lee Curtis.