Which Victoria Beckham Are You? The Fashion Designer Launches Her Own Instagram Filter

Have you ever wondered what you would be like asVictoria Beckham{ =nofollow}? Posh Spice? Fashion designer? Businesswoman? Cool mum? Well, now you can find out - as the beauty mogul has become the ultimate influencer by launching her own Instagram ‘choose-your-own’ filter, which randomly selects which version of VB you align to. Such fun!

Victoria tested out the filter on Instagram yesterday - she was ‘The CEO’ - along with her daughter Harper{ =nofollow}, who was named ‘the beauty boss’. Her son Romeo also got involved earning 'the Mom' and 'the CEO' titles'. Informing fans of her new filter, Victoria wrote: 'Which VB are you? Discover the filter on my profile or Stories and share with me by tagging me x VB.' (If you needed anymore proof that VB truly is a digital native, she also recently starred in some of Romeo's TikToks where she danced to her hit Spice Up Your Life.)

The new filter is certainly a clever - and creative - marketing tool. VB has leaped on the trend after an influx of filters seemed to take over the app at the end of last year, telling you everything from how old you look, which Pokemon Disney character you are, and how your 2020 will pan out.

If you haven’t yet got on board on the trend, you can get involved when you see somebody try the filter on their story. Click the title of the filter (which appears under their username) in the top left, then select 'try it' from the bar that pops up. From there, you can take a video to figure out which Victoria Beckham you are (or whatever other filter you’d like to try). Go forth. It really is a lot of fun.

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