During Her First Week As Britain’s ‘First Lady’, Victoria Starmer Is Exclusively Wearing High Street

A quiet political wardrobe that, nonetheless, could hold its own in Number 10.

Victoria Starmer

by Natalie Hammond |
Updated on

She's a trained solicitor and also a Swiftie, but apart from those two facts, we don't know a huge amount about Lady Victoria Starmer, the wife of Sir Keir Starmer. After last week's General Election, however, she's the UK's 'First Lady', which means an inevitable ramping up of public appearances - and a lot more scrutiny about what she wears.

Sir Keir Starmer with his wife Victoria
Sir Keir Starmer with his wife Victoria

As the election results came in early on Friday 5th July, Victoria celebrated beside her husband wearing navy wide leg trousers, white trainers and a cropped tweed jacket from the high street label ME+EM. This brand of chic with a contemporary twist – forget the floral dresses and beige court shoes we'd come to expect from the likes of Carrie Johnson – is reflective of the polished-but approachable vibe which Labour, generally, seems to be cultivating.

And it seems to have become her go-to label for the historical day: for the visit to Buckingham Palace, as well as the photo call outside No.10, Victoria stepped out dressed in a red contrast-stitch dress by the brand, too. (She's starting as she means to go on, it appears, as she chose another dress from the brand - a green shirt dress with a modern floral print - for last weekend's Sandown Races.)

Keir Starmer and Victoria Starmer outfit No. 10

Victoria's wardrobe will have no trouble adapting to the demands of such a role (speaking to Polly Dunbar, one local mum told Grazia: 'She’s sleek and polished, the one who makes us try to up our game’). From the smart-casual looks she's previously worn to cast her vote at the polling station to the white-tie gowns she's pulled out for State Banquets, Starmer has proved her style is as 'grounded' as her personality. Always ticking the 'approachable' box - she often wears leather trainers for more casual events - it also still hits the 'aspirational' threshold via designer brands like Edeline Lee.

Victoria Starmer
Keir Starmer and Victoria Starmer depart for Washington, DC ©Getty

A case in point was the outfit she chose to touch down in Washington, DC, where her husband will be attending his first NATO summit as Prime Minister. The outfit in question was a simple white dress from Needle & Thread, the contemporary occasionwear label she's previously worn for a State Banquet, that is now on sale for £270.

Victoria Starmer
Victoria Starmer and Keir Starmer ©Getty

It's unlikely, however, that her wardrobe will ever be 'the story' - see, Theresa May's leather trousers; Rishi Sunak's unfortunate dalliance with Sambas - and, frankly, is all the better for it, sticking, as she does, to hard-working pieces that will serve as a subtly stylish backbone to her public-facing persona. Of course, there's plenty of red - whether it's a primary shade of something more like burgundy - to easily semaphore her allegiance, but she doesn't over-egg it by dressing as top-to-toe like some other political figures.

If you want to copy her subtle yet stylish way of dressing, here's how to shop her outfits.

Shop: Victoria Starmer's Outfits

Victoria Starmer
Keir Starmer and Victoria Starmer arriving at Joint Base Andrews ©Getty

For her first visit to Washington, DC, Victoria wore a simple white dress that, nevertheless, delivered subtle wow-factor from Needle & Thread.

Needle & Thread, Pointelle-Knit Midi Dress
Price: £270 (was £450)


Stepping out as 'First Lady', Victoria, once again, chose a dress from ME+EM. The contemporary brand is fast becoming a go-to for smart-casual pieces that put a twist on the rather tired 'power dress' trope - Angela Rayner is also member of its fan club - and this one is currently in the sale for £227.50.

Victoria Starmer on day two of the Coral Summer Festival ©Alamy

ME+EM, Lantana Flower-Print Drawstring Maxi Dress
Price: £227.50 (was £325)


Victory! To mark the occasion of her husband’s first audience with the King, where he will be invited to form a government and become prime minister, Victoria opted for yet another look by ME+EM. After donning a cropped jacket by the label last night, she now presented herself in a short-sleeved dress in - drumroll - red. The look was complete with silver slingbacks from Russell & Bromley.

Victoria Starmer

Victoria Starmer StyleMe+Em

Victoria arrived bright and early to her and her husband's polling station wearing - surprise, surprise - a bright red shirt dress from Simkhai. The exact shade is no longer available to shop online but you can buy the deeper crimson for £445.

Keir Starmer and Victoria Starmer
Keir Starmer and Victoria Starmer ©Getty

Joining her husband for a campaign event less than a week before today's General Election, Victoria opted for a softer approach to party colours than block red. Her short-sleeved and softly pleated floral dress is by The Kooples - and is now on sale for £255. Styled with a drop-pearl necklace that she's worn several times before, it was a stylish look without being showy.

Victoria Starmer
Victoria Starmer and Keir Starmer ©Getty

The Kooples, Floral-Print Pleated Woven Midi Dress
Price: £255 (was £425)


A politician's wardrobe involves the occasional white-tie number for State Banquets, as does their plus one's. Perhaps Victoria took a style tip from the Princess of Wales. Why? Because on her most recent visit to Buckingham Palace, which was a few short weeks ago, she chose to wear the contemporary occasionwear label Needle & Thread, a famous favourite of Kate Middleton's. The gown itself, an ankle-length frock with a cape that glides over the upper arms, is still available to buy.

Victoria Starmer and Keir Starmer
Keir Starmer and Victoria Starmer at the State Banquet for Emperor Naruhito and Empress Masako of Japan ©Getty

Victoria makes an annual appearance at the Labour Party Conference, naturally wearing a shade of red rose. This belted dress with fluted sleeves is by British-based label Edeline Lee.

Keir Starmer and Victoria Starmer
Keir Starmer and Victoria Starmer arrive at the Labour Party Conference, 2023 ©Getty

For 2022's Labour Party Conference, Victoria stuck to her style guns, wearing a pleated burgundy shirt dress with simple black pumps. Karen Millen has a similar version, with a faux-leather pleated skirt and gold hardware at the waist, for £135.20 in the sale.

Victoria Starmer and Keir Starmer
Keir Starmer and Victoria Starmer at the Labour Party Conference, 2022 ©Getty

Natalie Hammond is Grazia’s Senior Fashion News Editor. She loves winter, hates summer and can often be found writing about the weather (and what on earth to wear).

Just so you know, whilst we may receive a commission or other compensation from the links on this website, we never allow this to influence product selections - read why you should trust us