Miley Cyrus Invests In New ‘Soft Glowy’ Fake Tan Which Already Counts Kim Kardashian As A Loyal Fan

Time to get your glow on

Miley Cyrus

by Sameeha Shaikh |
Updated on

If you've ever wondered how Miley Cyrus got that incredible glow in her video for Flowers, we have the intel - spoiler: it's got nothing to do with that post-breakup high, well not entirely at least. Her radiance is down to self-tanning brand Dolce Glow, which the 30-year-old has just become an investor of after partnering with founder Isabel Vita.

It's the singer's first brand investment, according to the Cryus team, and it's a smart move at that. Isabel is a celebrity tan expert and somewhat a secret weapon among Hollywood's A-listers, her work spanning magazine covers, red carpets and the big screen. Her celebrity roster is impressive too and includes the likes of the Kardishians, JLo and Chrissy Teigen. If you wondered how Kim K got her covetable 'soft glow' recently, now you know.

Announcing the new partnership on Instagram, Miley wrote, 'I can buy myself tanner… Get that Endless Summer Vacation glow. I am an official partner in Dolce Glow because I truly love & trust this product! It’s high quality ingredients & flawless colour makes it a MUST for me! Dolce Glow aesthetically aligns with my new album Endless Summer Vacation! I am so excited to make my “glow” accessible for my fans & support a female founded company!'

Isabel's brand has certainly been a hit. During their New Years Eve celebrations, new best friend duo Selena Gomez and Nicola Peltz gave their predecessors a run for their money by bringing in 2023 with matching Valentino dresses, 'angel' tattoos, scrapped back centre-parted hairdos and, wait for it, soft fake tans courtesy of Isabel - Paris and Nicole could never.

A quick glance at their glamorous yacht holiday Instagram spam quickly proves that these ladies take beauty seriously. They didn't forgo their favourite lipsticks while aboard for instance, nor their face mists and spray tans. The latter of which was made easy thanks to Isabel Alysa being on the trip with them.

Isabel founded her brand Dolce Glow in 2016 and has since gone on to launch a series of nock out self-tanning products which make the job of achieving a DIY sunless glow a breeze. While the specific products used to create Selena and Nicola's matching tans weren't fully disclosed, Isabel did mention that you can achieve the same results at home using her self-tanners.

Isabel's fool-proof collection features three main staples, a Self-Tanning Mist, £41, a Self-Tanning Mousse, £40, and a Self-Tanning Lotion, £37, which are collectively considered as her 'Glow From Home' line. But you don't need all of them to reap the benefits. Just pick one to suit your specific needs. Need some guidance? Shop the line below.

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Shop: Nicola Peltz And Selena Gomez Soft Tan Products

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Dolce Glow Self Tanners

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Dolce Glow Self-Tanning Mist

This is the easiest way to get your glow on. The quick spray-on formula provides an all-over gleam and offers a natural medium to dark glow.

Dolce Glow Self-Tanning Mousse2 of 3

Dolce Glow Self-Tanning Mousse

If you fancy something more customisable, try this. The Mouse is buildable and helps achieve a radiant glow or a deeper, natural looking tan, if that's more your bag.

Dolce Glow Self-Tanning Lotion3 of 3

Dolce Glow Self-Tanning Lotion

For a gradual, luminous and believable glow, this lotion is a treat. Leave the formula on to achieve the grade you desire - leave it on for 2 to 4 hours for a light tan and over 6 hours for a deep tan.

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