Already Got Dry Skin? Hailey Bieber’s Fave Product Will Save You – And It’s On Sale For Cyber Monday

Run, don't walk.

bum bum cream

by Sameeha Shaikh |
Updated on

You either fall into two categories: those who never fail to moisturise post-shower and those who can't think of anything worse. Admittedly, I always fell into the latter category, forgoing the necessity to slather my skin in a veil of moisture because, well, after a steamy 25 minutes spent standing under hot (hot) water, I just couldn't be bothered to spend another 5 minutes rubbing a thick, heavy cream into my skin. But that changed when I introduced a celebrity-approved favourite into my shower routine – Sol de Janeiro's delightfully named Brazilian Bum Bum Cream.

You don't need to be a beauty obsessive to know about this cult classic. The sunshine-coloured yellow jar is something of an icon, with everyone from Blake Lively to Selena Gomez, Hillary Duff and Hailey Bieber all counting themselves as fans. In fact, speaking about her love of the beauty buy, in an interview with Refinery29  the latter once said,  'I love this packaging, and it smells amazing. I'm obsessed with anything that's made with coconut oil.’

We concur – and for good reason. Firstly, formula. Created with caffine-rich guaraná to boost circulation, moisture-locking cupuaçu butter, nourishing coconut oil, antioxidant-packed açaí oil and skin-defending Brazil nut, the award-winning product works to tighten, firm and energise the skin with a hard-working formula that quickly absorbs into the skin, so you really won't have to put much work in nor wait for the cream to dry down before putting on your clothes.

It's also laced with the brand's iconic Cheirosa '62 fragrance, an addictive gourmand offering bursting with pistachio, salted caramel and vanilla, that sits on the skin long after you've coated your body in it. If you've ever wanted to cop a jar of the sunshine coloured goodness, now would be the time as Sol de Janeiro's Brazilian Bum Bum Cream is now £15.75 down from £21. This one is certainly a no-brainer.

SHOP: Sol de Janeiro Brazilian Bum Bum Cream

Sol de Janeiro Brazillian Bum Bum Cream
Price: $15.75 (was £21)

www.lookfantastic.com

This hardworking, iconic body moisturiser will leave skin nourished and firm, but the best part? The addictive and delicious scent trail it leaves behind all day.

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