Taylor Swift has revealed that her 12th studio album, The Life of a Showgirl, will be released on the 3rd of October. Unsurprisingly, fans are going wild with anticipation. Alongside the announcement, Swift took to Instagram to share a range of promotional images. Clad in glittering showgirl attire (diamonds, feathers, fishnets, the works) the star exuded pure glamour, marking a clear departure from her girl-next-door persona. Her lipstick, however, remains unchanged. That slick of pillar-box red with which she has become synonymous, is still very much there.
Enter the Pat McGrath Labs LiquiLUST Legendary Wear Matte Lipstick in the shade Elson 4 - and it's currently on sale.
This is far from the first time she's sported this exact shade. After the Kansas City Chiefs and Baltimore Ravens play-offs game, in which the Chiefs won out to secure their spot at the Super Bowl LVIII, happening on 11 February, Taylor made her way to the pitch to celebrate their win, and blessed the internet with a whole host of adorable videos, showcasing just how cute this power couple is.
After their quick smooch session, fans couldn't help but notice that not only was Tay's lipstick still perfectly in place, but it hadn't transferred over to Trav, either. What sorcery is this? Fans took to the internet to discover her secret, with one writing, 'But - seriously. Taylor Swift does really have good lipstick. Which brand, I wonder?'. Another asked, 'I wanna know what brand of lipstick Taylor Swift wears'.
Which red lipstick does Taylor Swift wear?
A long-standing fan of Pat McGrath's products, it was no surprise that the exact smudge-free lipstick Taylor was wearing is the Pat McGrath Labs LiquiLUST Legendary Wear Matte Lipstick in the shade Elson 4. Over the years, she's worn the shade numerous times on red carpets and in music videos such as Bejeweled, as well as throughout her mammoth marathon performances on the Eras Tour, so it's clearly her must-have, can't-live-without product.
But what's so special about this lipstick? And why is it so popular? Well it's smudge-proof and lasts for hours so, much like Taylor, you can really pack in the PDA if you plan on finding a new lipstick ready for Valentine's Day.
www.lookfantastic.com
Pat McGrath's LiquiLUST in shade Elson 4 is the exact lipstick worn by Taylor Swift while she supported her boyfriend Travis Kelce at one of his NFL games.
While it's in stock now, it will inevitably sell out again, so we found some lipsticks that are very similar to the original from some of our favourite beauty brands.
Because who doesn't want that red lip, classic look that Taylor can never get enough of?
SHOP: The Best Pat McGrath LiquiLUST Elson 4 Alternatives
www.lookfantastic.com
Looking for a red lip that resembles Taylor's? May we introduce you to MAC's matte lipstick in the shade Ruby Phew! - a liquid twist on its original red shade.
www.sephora.co.uk
What better way to recreate a Taylor Swift-inspired red lip than with her best friend Selena Gomez's brand, Rare Beauty?
www.lookfantastic.com
Stila is one of those makeup brands you know you can trust with any make-up look. That's why its All Day Liquid Lipsticks are the perfect alterative to Pat McGrath products.
www.cultbeauty.co.uk
This lipstick is an time favourite product for all Urban Decay fans, and it's clear why. For a bold, long-lasting colour with a 100% vegan-friendly formula, there's every reason why you should add this red lip to your make-up collection.
www.cultbeauty.co.uk
It seems this shade was made for any Taylor Swift fan, especially with a name like Miss America. Channel THE Miss Americana in this lovely blue undertone red lipstick.
Emma Richardson is a Beauty & Fashion Product Writer for Grazia. She covers shopping, lifestyle, celebs and anything trending.