Chanel’s New App Will Change The Way You Shop Online For Lipstick Forever

Ever wanted to match your lipstick exactly to your outfit? Well, now you can...

how to shop beauty online

by Emma Stoddart |
Updated on

Ever wanted to find out exactly what shade of lipstick a certain celebrity always wears? Or match your lipstick exactly to your outfit? Paving the way in beauty innovation, Chanel’s latest App LipScanner is here to change the way we shop online for lipstick for good. From a favourite item of clothing to a piece of ribbon, a bunch of flowers to a piece of fruit, the in-house App uses a unique colour scanner to find your perfect lipstick match with a catalogue of over 400 lip products to choose from.

How Does Chanel's LipScanner App Work?

First of all, you need to download the iPhone App which is available for free on the Apple App Store (download it here). Next, scan or upload an image showcasing the colour you want to match. Using Artificial Intelligence (AI), LipScanner’s recognition engine compares the scanned colour with the entire Chanel lip range in real time to bring you the best match. Here are just two ways to use the App:

1. Upload An Image Of Your Favourite Lip Look

Be it a celebrity or a street style image from a magazine, take a photo on the app or select an image from your camera roll and LipScanner will identify the face, detect and isolate the lips. Clever, right? AI will then analyse the colour and texture to bring you the Chanel lip product that’s a perfect match.

2. Scan A Colour That Inspires You

If you’ve searched high and low for the perfect lip colour to suit an outfit or accessory, then this App is for you. Take a photo of the colour you want to match and LipScanner will find the nearest shade in two or three finishes (matte, satin, glossy).

Chanel LipScanner
©Chanel

The magic doesn’t end there, once you have your lipstick match you can use the App’s ‘Virtual Try On’ feature to see if you actually like the look of the lipstick on – genius! And with five colour families (natural, pink, orange, red and plum), available in countless textures (gloss, shine, metallic, satin and matte) – the lipstick possibilities for immediate virtual try-on are endless.

How To Shop Foundation Online

Findation.com is such a great resource to help you choose the right shade. Simply go to the website, enter your current foundation brand, formula and shade as well as any previous foundations you’ve owned and their shades (the more brands/shades the better). Findation will then generate a list of umpteen different foundations in your suggested shades based on your current/previous foundations.

Lots of brands including Chanel, Dior and Bobbi Brown also have a virtual try-on feature onsite so you can use your laptop or phone camera to see if the shade is a match! Read more about how to shop foundation online here.

How To Shop Fragrance Online

One of the more difficult categories to shop online? Fragrance. Finding a new scent based on description alone is not easy. For a good starting point, have a browse of the best-selling perfumes for women here, as if a fragrance has a huge fan-base you can be pretty sure that it’s going to smell nice. Another tip? Try new brand on the block Olfactive O. Matching your personality traits to a fragrance, the brand has Olfactive O Floral, £60, to suit the ‘elegant, effortless and romantic’ among us, and Olfactive O Fruity, £60, for the ‘fire-cracker, the party-starter, the one you don’t want to miss.’ Smart scents!

SHOP: Team Grazia's Favourite Lipsticks Here

Gallery

Best Long-Lasting Lipstick 2021

Best Long-lasting Lipsticks1 of 13

Chanel Rouge Allure Laque, £31

Long-lasting doesn't have to mean matte. Case in point: Chanel's latest lip offering which lends lips a satiny shine finish in a choice of 20 sophisticated shades.

Best Long-lasting Lipsticks2 of 13

Gucci Rouge à Lèvres Voile Luminous Sheer Lipstick, £35

Luxurious, creamy and long-lasting - this bold bullet makes a statement while also moisturising lips with a blend of waxes and resin.

Best Long-lasting Lipsticks3 of 13

Smashbox Always On Cream to Matte Lipstick, £19

As well as leaving your lips with a silky-soft matte finish, the long-lasting pigments in the Smashbox lipsticks maintain their rich colour for hours on end. Dreamy.

Best Long-lasting Lipsticks4 of 13

Lipstick Queen Lipdulgence Velvet Lip Powder, £22

So lightweight, this innovative lip powder dusts you lips with a fine coat of matte, intensely pigment colour.

Best Long-lasting Lipsticks5 of 13

Bobbi Brown Luxe Liquid Lip High Shine, £28

If you prefer gloss over matte , opt for this high-shine liquid lipstick that sticks around all day long. We love Italian Rose - a berry-rose that's super flattering on every skin tone.

Best Long-lasting Lipsticks6 of 13

Charlotte Tilbury Matte Revolution Lipstick, £25

Charlotte Tilbury knows a thing or two about lipstick and her matte revolution range is impressively long-wearing. 'Lipstick tree extract' helps condition lips, whilst the 'light-diffusing' pigments give the illusion of fuller lips.

Best Long-lasting Lipsticks7 of 13

Nars Powermatte Lip Pigment, £23

Come breakfast, cocktails, dinner... this liquid lipstick will literally not budge. The slim applicator glides on easily for perfect precision (no liner required) and drys matte for a soft, stamped-on finish.

Best Long-lasting Lipsticks8 of 13

Giorgio Armani Lip Maestro Matte Nature, £32

Velvet in texture with a matte finish, these liquid lipsticks feel lighter than light, are pigment packed and don't leave that sticky feeling after application. Triple tick.

Best Long-lasting Lipsticks9 of 13

Dolce & Gabbana Classic Cream Lipstick, £27

This nourishing formula (almost 50% emollients) feels too creamy to be long-lasting. But, it most definitely is. The intense colour grips on to the lips and lasts all day long.

Best Long-lasting Lipsticks10 of 13

Stay All Day Liquid Lipstick, £17

This creamy matte gloss is one of the most raved about on the market and at £17 is an absolute steal! To add a silver lining to an already plump cloud, it comes in 26 colours. Stila you spoil us.

Best Long-lasting Lipsticks11 of 13

NYX Professional Makeup Intense Butter Gloss, £5.50

NYX is just the gift that keeps on giving. Not only are they one of the best drug store brands around, their lip-glosses are cheaper than lunch, which means you can buy two! The Intense Butter Gloss has the same mouth-watering texture and scent of the original formula and comes in 12 colours. A-maz-ing.

Best Long-lasting Lipsticks12 of 13

NARS Velvet Matte Lip Pencil, £22

Apply two coats for maximum intensity or one if you're playing it cool. This beauty comes in 18 different shades and is enriched with Vitamin E, and everyone needs vitamins.

Best Long-lasting Lipsticks13 of 13

MAC Cosmetics Retro Matte Liquid Lipstick, £19

No lipstick countdown would be complete without MAC making an appearance, and this lipstick is one that you need to add to your collection. Kiss, have a drink, go for a run, have another drink, no matter what you do, this stuff ain't moving. You're welcome.

READ MORE: How To Shop For Foundation Online, Including Savvy Shade Matching Services

READ MORE: What Are The Best Lipsticks Of All Time, According To The Grazia Team?

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