Unless you've been on a social media detox for the last year, you will have bore witness to the stratospheric rise of Addison Rae. The 19 year old TikTok star now has over 85.3 million followers watching her every move, and with BFFs like Kourtney Kardashian and Hayley Beiber, this is a girl well acquainted with viral success.
Recently turning her hand to acting in the Netflix reboot of the 1999 movie 'Shes All That', Rae has asserted herself as one to watch when it comes to the next generation of tastemakers, and has managed to leverage TikTok tutorials to extremely lucrative ends.
With the launch of Item Beautyin August 2020, Rae's first foray into beauty showed a clear direction for the brand - a dermatologist-tested (and instagrammable), clean beauty brand that aims to redefine beauty norms, build confidence, and celebrate self-love. In just over a year, the brand has extended from skincare to make up, and just this week, has announced a new arm, Addison Rae Fragrances. The teaser trailer isn't giving much away, but it's safe to assume that fans will go wild.
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With Addison's homage to 90s beauty currently trending (think Dua Lipa, Charli XCX and Olivia Rodrigo vibes), we took a look back at some of her best beauty moments if you're in need of a little retro inspo.
Beauty Notes We're Taking From Addison Rae
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The 90s called and... butterfly clips are back? Last year the breakout hair accessory was arguably the claw clip, but are we ready for a 2021 revival of the butterfly clip too?
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It's official, frosted eyeshadow is back on the agenda. If a metallic finish a little too retro for your liking, a matte pastel wash like Glossier's Skywash is a contemporary update on the trend.
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Is there a more party ready look than the classic smokey eye? In short, yes, and its a silver tipped french manicure. a Y2K nail if ever we've seen one.
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Look no further for a fresh new take on the formal up-do , a spiky top knot works just as well for a Friday night function as it does the Saturday morning after.
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It is the season for a celebration for all things pumpkin spiced latte, and a warm toned brown shadow transverses day to night with a shade to suit every skin tone.
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In the same year that Mary Kate and Ashley showcased crimped hair in the frankly criminally underrated 'Passport to Paris' movie, Addison Rae was born. It is only 20 years later that the style comes full cycle, albeit with smaller, more tastefully crimped strands to add texture and volume.
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