Here at Grazia, Sofia Grainge, formerly Sofia Richie, is at the very top of our fashion moodboard, thanks to her incredibly chic, quiet luxury-looking wardrobe. From her love of Chanel to her neutral knitted winter wardrobe, every time we see her in a new outfit, we're scrolling the internet trying to find out where its from and hunting down the best dupes. When we heard that Sofia was creating her own children's clothing collection with Amazon Essentials, inspired by her life as a mum to her baby girl Eloise, we were all ears.
The collection launched on December 4th, with an undeniably gorgeous range of exclusive baby, kids clothes and even matching moments for mum, dad and baby - and everything is under £50. We were lucky enough to see the range ourselves in person and can say that it is Peter Pan collar heaven, along with a luxurious Burberry vibe. The range is inspired by the joys of parenthood and is crafted with timelessness in mind – something that is apparent in the colour palette of neutrals and pastel tones. We love the neutral butter yellow that runs through the whole range, featuring on cardigans, jumpers and dresses.
Unlike a lot of celebrity collaborations, Amazon Essentials x Sofia Grainge is unbelievably affordable. Sofia explained that, "As a new mom, it was important to me that this collection prioritises comfort, fabric, and attention to tiny details – all things I look for when dressing my daughter. I am so proud of this collaboration with Amazon Essentials and the gorgeous styles we made."
The collection features more than 35 pieces, spanning basics, denim, coats, jumpers, cardigans, party pieces and loungewear. The range is for kids, but an honourable mention goes to the matching kids, women's and men's pyjamas.
Shop: Our Top Picks From Amazon Essentials x Sofia Grainge Collection
AmazonThis fisherman cardigan is simple, great quality and can easily be worn underneath a cosy coat. A great transitional piece. Also available in light pink, navy and butter yellow.
AmazonWho doesn't love a puffa jacket? This gorgeous camel coloured teddy coat is one of three in the range, as it also comes in light pink and ivory. Features a full-length zip and is lined to keep the cold out.
AmazonFull of pastel colours and adorable bunny and ladybird print, these cosy and soft two piece sets are perfect for nursery, cosy days at home and chilly walks.
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Amazon Essentials x Sofia Grainge Babies, Toddlers, and Girls' French Terry Trouser and Top Set
AmazonAnother gorgeous two piece set, can we please talk about the simple scallop design? So classic. Available in six colour paletters, including butter yellow and pale peach.
AmazonIt is clear from this collection that Sofia and her daughter absolutely love a Peter Pan collar (who doesn't?). The range is full of pretty dresses with even prettier collars at amazing price points, perfect for parties, weddings and family events.
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Amazon Essentials x Sofia Grainge Toddlers and Baby Girls' Midweight Field Jacket with Ruffle
AmazonA stand out piece in Sofia's range, this floral field jacket with blue piping is giving off Zara kids vibes. Also available in yellow, ivory and pink if floral isn't your thing.
AmazonSleepsuits are a vital part of of every baby's wardrobe, and the cuter and softer the better. These come in an array of prints and have the adorable collar that features so heavily in Sofia's collection. They also work out at £10 each. Bargain.
AmazonHave a matching moment with your mini-me with this soft pyjama set. If pink isn't your thing, they come in navy and ivory (same as the kids).
Hannah Mellin is a commercial content writer, specialising in parenting. She creates listicles, how-to guides and product reviews of all aspects and products of family life. She's mum to a one-year-old boy and is navigating her way through first-time parenthood, every developmental leap at a time. She also watches a lot of Bluey...