Social media is becoming more and more savvy at connecting people, whether it’s using Tinder for dating or Badoo for making friends, there are more apps than ever creating relationships – further still, relationships specific to who you are. There’s apps for foodies, gym bunnies, you can even meet your neighbours via an app- because it’s just too much hard work to knock on a door. One app that could actually do more than just connect people, however, is Peanut. The app for mothers, it provides a space not just to introduce mums but also share experiences, learn from one another and ask those all-important motherhood questions.
Peanut’s latest feature, Pages, is doing exactly that. Essentially an explore page, it takes the app from ‘Tinder for mums’ to a whole new level, enabling mums to ask and answer questions, share experiences and converse with its 200,000-strong network. With headings like ‘work & money’, ‘is it ok…?’ and ‘love & sex’, the feature breaks down your interests to keep your timeline from overflowing with too much information.
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Using algorithms to show relevant content, the app is becoming more personal than ever, enabling you to see content curated around your interests. But why not just Google your questions, you may ask. Peanut provides a more personal community, where you can receive answers to important questions in real time, from mums you trust. The app promises to go beyond the current forums and Facebook groups, that they consider ‘fragmented’ and ‘outdated’, providing a fresh way to connect for mums as generations continue to grow with technology.
According to Peanut founder, Michelle Kennedy, who was instrumental in the creation of Bumble and Badoo, the idea for the app came after she struggled to meet other mothers she could relate to after her son was born. The new feature is, therefore, an extension of that wish to connect like-minded mums. She told Grazia Daily:
‘I felt compelled to create Pages for one simple reason, women have incredible insight and information, and I want to hear it. I want to learn from it, I want to enter into debates and conversations, and discuss all of the areas of womanhood with fellow mothers. There is no single platform I can currently do that on, not in a way which has a tech infrastructure, which is smart, which is easy.’
The app is currently free to download on IOS and Android.
Click through to see Blake Lively's maternity style...
Blake Lively Maternity Style grazia
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Red carpet fashion is Blake's strong suite, and this black and white dress by Carolina Herrera (complete with floral detailing and semi-sheer skirt) doesn't disappoint (June 2016)
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For 'The Shallows' after-party, Black chose an asymmetric look from David Koma's most recent collection, layering a cold-shoulder black body under a skirt with cut-out detail (June 2016)
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Another sartorial triumph for Blake, who stuck close to her winning maternity style formula of a form-fitting midi dress in a bold block colour (June 2016)
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For her red carpet 'princess' moment, Blake chose pale blue Louis Vuitton - and looked like she'd stepped straight out of a fairytale (May 2016)
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Denim jacket + embellished ball gown = surprisingly cool. Blake went full Noughties when promoting 'The Shallows' in New York, layering a Madewell jacket over a Jenny Packham dress (June 2016)
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Cinderella who? Blake chose another fairytale gown for the Cannes screening of The BFG, this time by Atelier Versace (May 2015)
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The pale peach shade of this heavily embellished Elie Saab gown compliments Blake's skin tone perfectly (June 2016)
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Teaming a grey hoodie with a feathered mini-dress and towering Louboutins is certainly unchartered style territory - a move worthy of Gossip Girl's Serena? (June 2016)
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Promoting her new film 'The Shallows' on 'The Tonight Show with Jimmy Fallon,' Blake channelled this season's off-the-shoulder trend in a royal blue midi style from Cushnie Et Ochs, complete with crossover neckline and cut-out detailling (June 2016)
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Promoting 'The Shallows' at the Cannes Film Festival, Blake appeared to take inspiration from her role in the surfer horror flick, choosing a cut-out midi dress fashioned from scuba material (May 2016)
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Could anyone apart from Blake pull off this sequinned coat (heavily embellished with flowers, natch) and this striped red minidress (both by Chanel)? Probably not (May 2016)
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Can anyone else pull off tricky shades of yellow with as much panache as Ms. Lively? We don't think so. Golden girl Blake chose velvet Valentino for the Café Society luncheon in Cannes (May 2016)
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Sheer panels? Check. Skin tight? Check. Sparkle? Check. Blake's fashion formula certainly isn't for the faint-hearted, but the actress certainly looked the part at the opening gala for her film, Café Society (May 2015)
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Coat dresses aren't usually part of Blake's sartorial vocabulary, but she pulls off this chic feathered number by Salvatore Ferragamo with aplomb (May 2016)
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For the Café Society photocall in Cannes, Blake channelled the dancing lady emoji (you know the one) in this scarlet jumpsuit by Juan Carlos Obando (May 2016)
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So Blake's pale pink Burberry gown for this year's Met Gala didn't exactly tie in to the event's 'Manus x Machina' theme, but when she looks as great as this, we aren't exactly complaining... (May 2016)
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Lemon yellow isn’t the easiest shade to pull off, but Blake made light work of it in this V-neck Gucci style at the Angel Ball in New York, while pregnant with her first child (October 2014)
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The 2014 Golden Hearts Awards called for another pitch-perfect evening look from Blake – this time, a delicately embellished pale pink dress in a simple, A-line style from Michael Kors Resort. Straight out of Serena van der Woodsen’s wardrobe, don’t you think? (October 2014)
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Proving she can pull off ‘bronde’ just as well as her trademark California blonde, Blake looked effortlessly stylish in a form-fitting, one shouldered black gown by Kaufmanfranco at L’Oreal’s Women of Worth dinner in New York (December 2014)
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Wave print Versace? So appropriate for another The Shallows promo appearance - complete with gloriously corkscrew curls (June 2016)
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For the press conference for her latest film 'Café Society,' Blake chose a patterned pink dress by Jonathan Simkhai, teamed with heels by Brit designer Sophia Webster (July 2016)
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For a night out with friends in New York, Blake wore a blue wrap dress with graphic stripes by Diane von Furstenberg (July 2016)
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For her appearance on the Tonight Show to promote new film 'Café Society,' Blake wore a dramatic cut out style with floral embellishment by Emanuel Ungaro. Who said maternity style had to play it safe? (July 2016)
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Summer in the city calls for a fashion-forward take on the bohemian trend. Blake's patterned midi dress with mesh panels is giving us serious Serena van der Woodsen vibes, too (July 2016)
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Continuing her spot-on maternity style spree for the 'Café Society' promo trail, the actress opted for pale grey Carolina Herrera - complete with white pom-pom detailing (July 2016)