Clarks are now offering to replace your children’s shoes for free if they grow out of them between now and February 2021. Launching the scheme specifically for their back to school range, the move could prove a lifeline for parents struggling financially in the wake of Covid-19.
Applying to shoes bought from the back-to-school range (which includes school shoes, boots, plimsolls and sports shoes) between the 13th July and 14th September, the offer has some conditions. The first is that it only applies to infant sizes 10 and above, with smaller sizes only available to swap until the 30th November. They must also be fitted by a trained Clarks shoe fitter and bought in store.
The scheme is part of an effort to get people back into stories, much like the Eat out to Help Out scheme. That means you can’t take advantage of the offer online, but rest assured the stores have are following Covid-secure procedures. With capacity limits on the people allowed in stories and a social distance queuing system in place, protective screens and regular cleans have been implemented.
When it comes to the fitting, you can have a trained fitter explain how to measure your feet from a distance if you’d rather them not touch your child. All in all, it seems Clarks is doing everything they can to increase footfall in their stores, and this new scheme will certainly help out parents struggling to make ends meet.
According to official government figures from June, more than 600,000 workers were no longer on UK payroll by May compared to before lockdown. Work-related benefits, which includes the unemployed, also increased by 126% to 2.8million in the UK.
With school shoes at Clarks ranging from £10 to £60, the offer to exchange them for a new size with kids feed growing up to two sizes every year during their first three of four years will prove very welcome.
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