Remember when we used to overzealously pluck our brows circa '95? We would champion the barely-there look, idolise Drew Barrymore's and convince ourselves that less is more as far as eyebrows are concerned...
Now, thanks to bushy-browed models including Cara Delevigne (who even has a Twitter account dedicated to hers) the mindset has seemingly shifted, and more of us are opting for the fuller, more natural look.
And quite rightly so. Not only do well-defined brows tick off a notably covetable beauty trend, but combining the right tools and beauty know-how, eyebrows can frame (and even transform!) your face shape. Never underestimate the power of the arch, my friends.
From grooming to plucking to Microblading - here are all your burning brow questions answered...
Which hair-removal method is best? Threading, Tinting, Waxing Or Plucking?
As we know (and often the cause of our getting-ready dramas) brows come in all shapes and sizes. Therefore a 'one fits all approach' is often as redundant as the 38 pairs of knickers you packed for a weekend away to the Cotswolds. So, to navigate your way through the hair-removal minefield, be sure to read Grazia's guide on choosing the right eyebrow treatment for you.
What exactly is Microblading?
Microblending is a semi-permanent make-up procedure, which involves filling the brows with a tattoo-like pigment - perfect for those hankering for thicker brows with minimal effort. The transformation is done using a pen-like tool meaning more natural and bespoke results. Interested? Read here for the complete lowdown on Microblading.
Why does one of my eyebrows look better than the other?
It's not just us, right?! Turns out we don't suffer from an over-active imagination and it is an actual thing. Click here to find out the real reason our eyebrows resemble second cousins rather than twins. Sigh.
What in my kitchen cupboard can make my eyebrows grow thicker?
Yes you did just see a picture of an onion. The vegetable notorious for ruining your eye makeup can actually improve your eyebrows and produce a more ample arch. Read here about the rather odd beauty hack involving onions for more thicker brows if you dare.
What's this seasons go-to brow look?
This years most covetable brow look is the 'Smokey Brow' which is achieved using gel and upwards brushing. Check out how to achieve this season's smokey brow à la Zendeya here.