Now that Christmas is something of a distant memory and the January blues are creeping in, here's something to perk you up: season 3 of The Traitors is in full swing. The first five episodes of the new series are available to watch and, if you haven't spent the past two Januarys hooked on the first two series of the reality game show, what on earth have you been doing?! With hauntingly good tension, it's deliciously addictive stuff. Other than the heart-thumping round table scenes and unbearable cliffhangers, one thing we can never peel our eyes away from is Claudia Winkleman's style.
Working with her stylist, Sinead McKeefry, Winkleman has excited a national furore with her 'haute country' outfits, which viewers shopped in their thousands while watching season 2. You'll often find Winkleman marrying The Row and Burberry with ME+EM, Zara and LK Bennett, and while there's always heaps of glorious cashmere (most of it from Brora), there are also floor-sweeping coats, knits sourced from the menswear department and, of course, many pairs of Hunter wellies thrown in the mix too. There's also always major support for independent brands, particularly when it comes to some of the most Googled knitwear pieces, like the balloon-sleeve jumper from Mr Mittens and chunky scarf knitted by independent label Rose & Wül.
McKeefry and Winkleman have developed a very clever formula; Winkleman's ensembles feel entirely relatable and yet, thanks to the canny integration of fashion-forward and luxury labels, remain aspirational, too. Think Saint Laurent velvet blazers paired with Commando's velvet leggings and Winkleman's favourite Dr. Martens, which she has described as 'the best boot of all time'. Ultimately, it's gothic glam meets power dressing, and we can't get enough of it.
McKeefry told me that since the first series of the show, she's had 'friends in retail saying people are coming in and asking for ‘Claudia in The Traitors look’, and my friends in the fashion crowd have been loving it, too.' For season 2, the stylist said she and Winkleman had a clear vision: 'I think because [Claudia and I] enjoyed being back in the process, we had our inspirations and knew what our look wanted to be... Ronnie Corbett meets Princess Anne meets Madonna (in the Guy Ritchie days!)'
Given that some of season 2's final moments included a major fashion moment with Winkleman in a truly theatrical, floor-sweeping fringed coat by Saint Laurent, we can't wait to see what the rest of season 3 has in store.
Shop: Claudia Winkleman's The Traitors Season 3 Outfits
The faux-fur coat and boots
Last season, we can probably all agree that one of the standout moments was Winkleman wearing an enormous longline fringe coat from Saint Laurent. Taking inspiration from that masterpiece, this season Winkleman channels the same energy in a style I've tracked down as RAEY's Collared Shearling Wool-Blend Maxi Coat - which is now unfortunately out of stock, but here's a good alternative.
www.next.co.uk
A staple in any boho (or Scottish Highland apparently) wardrobe, this coat has similar long sleeves, split side pockets and of course that ragged vintage fur feel. Let the coat be the outfit and keep accessories minimal when styling.
www.freepeople.com
What's the first thing that sprung to Winkleman's/Sinead McKeefry's mind when styling faux fur - more faux fur of course. To go with said sweeping fur coat they chose a pair of Chanel faux fur boots that aren't too dissimilar from this Free People style. Make sure not to wear them in the rain, however.
The statement cardigan
This statement cardi added a dash of drama to one of Winkleman's looks from season 3. Layered over an on-trend sheer shirt, she showed us how to wear the translucent trend without being freezing cold (or nearly naked). Plus, of course, another great pair of black boots were thrown on for good measure.
www.mytheresa.com
The exact cardigan Winkleman is wearing is now sold out, but the brand does have this similar style still in stock.
www.mytheresa.com
Through using her budget wisely, McKeefry told me how she was able to buy these black Bottega boots. Money well spent, I would say.
The red fingerless gloves
The red gloves are back and honestly, we're so happy to see its return. During last season McKeefry was inundated with messages asking where on earth she got a pair of red leather fingerless gloves from - because clearly, its just that good. What might surprise you, however, is the fact these in-demand gloves are from Amazon, and retail for under £25.
Winkleman's stylist, Sinead McKeefry, confirmed last season that the cult fingerless gloves she dons are in fact, from Amazon. This pair looks identical to the style worn by Winkleman.
The grey co-ord
Winkleman served up cosy-chic in this grey knitted co-ord from Emilia Wickstead. The designer is something of a master when it comes to combining classic tailoring with a modern twist - which is very much in keeping with Winkleman's own style. The subtle geometric print adds just the right amount of texture.
Exact match
emiliawickstead.com
Made from a cosy cashmere-like yarn, this knitted top from Emilia Wickstead features a birds eye jacquard motif in a monochrome palette. With a V-neckline, the Penn Top also has contrast black tipping at the neckline and cuffs, all that's missing is a pair of matching trousers.
Exact match
emiliawickstead.com
Of course, no co-ord is complete without the matching trousers. The Lowe Knitted Trousers come complete with the same contrast tipping and grey birds eye jacquard print.
The sweeping skirt and khaki jumper
Winkleman has truly mastered the art of moody glamour, and proves it with this look that feels both rustic and high fashion. She wore a sweeping black lace skirt adorned with a floral print, and paired it with an oversized roll neck khaki jumper from a repeat favourite brand of hers - Brora. Finishing the look with an oversized grey tailored coat, we think it's the perfect combination of countryside chic and drama.
Exact match
www.broraonline.com
Perhaps the most understated part of the look, Winkleman wears a cashmere Brora jumper in the colour mushroom. In case the exact colour is sold out, the Luxe Knit is also available in two alternative colours; pine and iris.
www.allsaints.com
All Saints is the perfect place to go if you're wanting to channel some of Winkleman's monochromatic grunge. The Rory Maxi Skirt has a similar style tulle and is also shaped for a dramatic silhouette.
www.theoutnet.com
The Long Coat from Sandro is almost exactly the same as the one Winkleman wears in this ensemble. It features a lapel collar, double-breasted design with six buttons so you can really snuggle up, and side pockets.
A lesson in layering
Winkleman not only nails countryside chic, but also gives a lesson in layering with this perfect outfit. She wore a houndstooth coat from Johnstons of Elgin (now sold out) over a full look from Purdey, which included the brand's twill trousers, a knitted tank and a lace stand collar shirt. Naturally, she paired all of this with her trusty wellies, giving us serious inspiration for our next country walk.
www.net-a-porter.com
As Winkleman's exact coat is selling out (and fast), this one from Kassl Editions is a great alternative. With the same enveloping, loose fit and glossy buttons, on those days where it's too cold to have an inch of skin out you can pull up the collar to keep you cosy.
Exact match
shop.purdey.com
One of the best things about McKeefry's picks for Winkleman is that she finds simple pieces with stand-out details, like this white shirt from Purdey with its elevated lace collar.
Exact match
shop.purdey.com
Another great piece of knitwear, this cotton cashmere tank sits perfectly over crisp shirts, creating the perfect smart/casual contrast.
Exact match
shop.purdey.com
Winkleman's trousers are designed to wear with boots, making them the perfect choice for anything outdoors in the winter.
Exact match
www.selfridges.com
Every good countryside outfit isn't complete without a pair of classic Hunter wellies. This pair is just like Winkleman's.
The velvet dress and trusty Bottega boots
Finally, in episode five we got the first dress moment of the entire series and it was a style from The Vampire's Wife. The dress is no longer available as the brand was sadly shuttered last year, so we've linked a couple of excellent alternatives. The boots she opts for are her trusty Bottega pair, which are already linked further down.
bellafreud.com
You might not have plans to do anything as remotely glamorous as parade around a Scottish castle, but this is a dress you'll end up wearing for so many different occasions. Pair it with tights and Chelsea boots in the day, or for something more evening appropriate, add sheer tights and heels.
rixolondon.com
Alternatively, we've found this blouse from Rixo that also bears similarities to The Vampire's Wife dress she wore during another tense round table scene.
The velvet blazer and shirt
Serving head-to-toe glamour with a preppy twist, Winkleman wore a rich burgundy velvet blazer from Knatchbull, custom made with striking pink piping. She paired the blazer with a crisp Zara shirt that features a classic collar, sadly now out of stock. On the bottom, Winkleman opted for her classic pair of Spanx leggings - a style that she's worn throughout her time as the host of The Traitors.
knatchbull.com
The exact blazer Winkleman wore was custom made for her, but the tailoring label has a similar style available as part of its ready-to-wear range.
www.johnlewis.com
If you're a fan of Winkleman's velvet blazer but want a high street alternative, this one from Monsoon is great. With a longline cut, cotton blend material and velvet finish, style the blazer with jeans for an elevated contrast.
www.meandem.com
Although Winkleman's exact blouse is a sold out style from Zara, this one from ME+EM is extremely similar. With an adjustable black tie that can be added to the neckline and a pink soft silk composition, this shirt will add a feminine look to any outfit thanks to its broderie trims and frills.
The beige coat and jumper
Winkleman strikes again with an outfit that's a masterclass in sharp tailoring. Her coat is the Gucci Single Breasted Wool Coat - although it's unfortunately only available in one size - and she paired it with a cosy beige jumper from Barrie. Finished with few subtle mixed metal accessories and deep-brown wellies, it's an outfit formula that's perfectly practical for a walk in the woods.
Exact match
www.barrie.com
Knitted from high quality Scottish cashmere, this jumper that Winkleman styled so effortlessly has long sleeves and ladder day detailing along the sleeves. Plus, the beige colour makes it simple to style with similar earthy tones.
www.marksandspencer.com
A good alternative to Winkleman's Gucci coat is this similar beige number from Jaeger. With a single-breasted style, branded buttons and two front welt pockets, throw on a jumper and jeans underneath and you're good to go.
The rose motif jumper
Winkleman has truly nailed the 'casual but cool' brief and this outfit proves exactly that. The rose-printed jumper is from the men's section of Barrie. Winkleman is becoming quite accustomed to shopping in the male section, and we ought to take a lesson or two. With the jumper she wears a pair of brown corduroy trousers from Connolly (which are now sold out) and boots.
Exact match
www.barrie.com
This jumper from Barrie is described as 'a stylish and comfortable approach to summer', although we think it would look just as great layered in the winter too. Emblazoned with multiple red roses and made out of a cosy cashmere, the jumper is as comfortable as it is avant-garde.
The checked shacket and white shirt
Winkleman's sleek grey shacket is from Johnstons of Elgin - a heritage brand celebrated for its luxurious Scottish cashmere and wool. And, the choice couldn't be more fitting, given where The Traitors is filmed. Paired with a white shirt and an effortlessly cool up-do, this outfit is a sartorial tribute to location and style - she nailed it again.
johnstonsofelgin.com
This overshirt from Johnstons of Elgin has a combined composition of lambswool and cashmere Donegal. With a back pleat, curved hem and checked pattern, it's super similar to the one spotted on Winkleman, even down to the black buttons.
www.thehut.com
Another good alternative that's similar to Winkleman's original shacket is this one from Samsøe Samsøe. The checked pattern is almost identical, and even features dropped shoulders and a single patch pocket too.
www.net-a-porter.com
A shirt you know you'll get loads of wear out of, The Frankie Shop basics are some of the best on the market. The Lui Shirt is made from organic cotton-poplin and has an oversized fit so you can style it under a blazer or shacket.
The red satin shirt
Not one to shy away from interesting textures, Winkleman opted for a crimson satin shirt that delivered an unapologetic pop of colour. She paired the bright shirt with patterned purple trousers.
www.wolfandbadger.com
The Cherry Shirt from Wolf & Badger has a loose fit that's made from high silky viscose. To style for the day, take notes from Winkleman and pair with wide-leg trousers, or for the evening try with jeans and heels.
The checked trousers and Miu Miu brogues
A standout piece from Winkleman's outfit in episode three has to be these trousers from Connolly. They feature a striking dark green and navy tartan print, and she paired the statement trouser with an oversized grey knit, also from the same brand.
Exact match
www.connollyengland.com
Winkleman's trousers are in fact this pair from Connolly. With a classic waist and a slim leg fit, these wool check trousers have adjustable tabs at the waistband and dark horn Connolly buttons. Channel your inner Winkleman by pairing with an oversized knit or add a white tee and boxy blazer for something slightly smarter.
Exact match
www.connollyengland.com
Knitted and milled in Scotland, this cashmere knit feels entirely appropriate for The Traitors. With a classic crew neck and ribbing on the cuffs, hem and collar, this sweater is a little bit of luxury - and it's sure to keep you super cosy throughout winter too.
Exact match
www.harrods.com
Of course, no preppy outfit is complete without a pair of brogues. The exact ones Winkleman wore are from a collaboration between Miu Miu and heritage British footwear brand Church's. The brogues feature a curled fringe, buckled monk strap and are stamped with the iconic Miu Miu logo.
The Spanx leggings
Back in season two of The Traitors Winkleman made a case for the humble leggings, including a velvet pair from Spanx that sold out almost immediately. Now, it seems Spanx leggings are making an appearance in the styling of season three, proving that leggings, can in fact, scrub up rather well if there's a blazer and a shirt from The Vampire's Wife involved.
Exact match
spanx.com
Despite the reputation of leggings as being only used for activewear, Winkleman proves they can be dressed up, too. This pair from Spanx is made from a breathable recycled EcoCare nylon, and it has flexible yarns meaning the Seamless Leggings are comfortable for all-day wear, too.
The embellished jumpsuit
Winkleman stunned at the second round table in a black velvet jumpsuit from Sandro, which is now unfortunately out of stock. The luxurious one-piece features a pearl-embellished neckline, adding a touch of opulence, while the crisp white cuffs create a striking contrast, and nod to Winkleman's penchant for tailoring.
www.nadinemerabi.com
As Winkleman's original Sandro style is out of stock, this Nadine Merabi jumpsuit is a dead ringer for the Sandro iteration. Featuring a similar pearl droplet neckline and internal shoulder pads, style with monochrome loafers for the full Winkleman-inspired look.
The chic cape and cashmere
Last season, Winkleman made a strong case for why a cape should be a staple of any winter wardrobe and she continues to do so in season 3. Plus, it adds a bit more drama to any look than a classic coat. This time, she paired it with her signature fingerless gloves, and I've found some similar styles below.
www.ralphlauren.co.uk
Winkleman's chic tweed cape adorned with 'mission' on the back is custom made from Luxury Family Affair, but this Ralph Lauren option immediately caught my eye as an alternative (and it's in the sale).
Exact match
www.broraonline.com
Underneath Winkleman's cape, she wore this cashmere jumper from a brand we already know she loves - Brora. Made from a unique flecked yarn that almost looks like it could be tweed, this cashmere-classic knit isn't likely to be in stock for long.
Exact match
www.broraonline.com
To match Winkleman's jumper, she also chose to accessorise with the matching pair of fingerless gloves. This style of hand-warmer make up a large part of Winkleman's wardrobe - and this pair is particularly chic.
The jumper and jeans
Kicking off with an outfit we all often wear, Winkleman stepped out in a classic jumper, jeans and boots combo, but with her true-to-style Traitors gothic grunge spin. On the back of this Kaptial Fair Isle Bone Jumper is a skeleton print that really makes a statement, although unfortunately Winkleman's exact knit was so popular it's sold out, so we've linked a good alternative.
www.endclothing.com
Taking inspiration from Winkleman, who we know doesn't like to shy away from shopping in the men's department, this jumper from Jamieson's of Shetland features a similar Fair Isle design to Winkleman's (sans skeleton of course).
Exact match
www.hollandcooper.com
To go with said statement jumper, Winkleman opted to wear a brand who knows how to do countryside couture - Holland Cooper. She chose the colour 'washed black' and this style are designed to sit high on the waist. Did Winkleman just officially bring skinny jeans back?
www.drmartens.com
Finishing off the look with a pair of jeans and trusty brown Dr. Marten boots (similar to the style below), this is one chic look almost all of us can recreate.
The velvet blazer
For Winkleman's first round table appearance – a routine that's always nothing less than intense - she paired a chic satin shirt with a velvet blazer.
www.nobodyschild.com
This blazer from the label loved by other celebrities like Holly Willoughby and Zara McDermott, emulates the one Winkleman was spotted wearing in the first episode. The perfect winter blazer, it features a notch neckline, welt pockets and velvet-covered buttons.
www.hollandcooper.com
To go with your new velvet blazer - why not copy Winkleman's entire look by pairing it with a silky shirt? This one from Holland Cooper has an oversized bow collar, draped fit and fitted shoulders.
The very first look of season 3
The first glimpse of Winkleman in season 3 set the tone perfectly. Draped in a tailored brown herringbone blazer from Bella Freud (which was so popular it's now out of stock) and layered over a sleek black turtleneck, she exudes a no-nonsense sophistication that feels in step with the gothic grandeur of the show. And, of course, the outfit includes Winkleman's signature quirk - cosy fingerless gloves.
www.sezane.com
If you're on the hunt for a style that's similar to Winkleman's, and, much like us, you're gutted her exact Bella Freud blazer is out of stock - the Jack Jacket from Sezane makes for an excellent replacement. With single breasted front buttoning and two patch pockets, all that's missing is a black turtleneck.
www.cos.com
To get a similar look to the one Winkleman wore in episode one, this Cos Merino wool top gives the same effect with a high roll-neck collar and a neat, slim fit.
The teaser
In the teaser images offering a tiny glimpse into season 3, Winkleman is already inspiring wardrobes. Wearing her signature look of a black blazer with leggings, the presenter added a flourish in the form of a Sister Jane blouse. The ruffled top, complete with black corsage, has sadly already sold out, but there are some very similar options still available from the brand.
sisterjane.com
This style still has the ruffled sleeves and neck detail of Winkleman's original blouse but is slightly more wearable thanks to the overall sleeker silhouette.
sisterjane.com
This looks a lot like the sold-out blouse thanks to its all-over ruffles, the shade of blue and the flared sleeves.
Hannah Banks-Walker is Grazia's head of fashion commerce. She has previously written for the likes of Harper's Bazaar, The Financial Times, Glamour, Stylist, The Telegraph, Red, i-D and The Pool on everything from fashion to curly hair (hi!) to the patriarchy. Not necessarily in that order. Find her on Instagram and Twitter. But please don't look for her MySpace profile, which until now was the last time she wrote about herself in the third person.