Sarah Jessica Parker is adding another string to her bow with a new childrenswear collection, to be launched in collaboration with Gap.
As yet few details have been released, but we’re expecting it to be a great range – and rumour has it it’ll be available to buy as soon as Spring 2018. The limited-edition range will be sold online and in select stores around the world, but it’s unknown where the price points will sit.
It’s an interesting move for the retailer, with reports suggesting their children’s clothing sells a great deal better than the adult collections. They only recently launched a BabyGap subscription service, which allows frequent Gap shoppers to pay $70 for a monthly box of clothes, which they then have 21 days to either hold on to or send back.
Sarah Jessica Parker has been involved with Gap before, famously featuring in former campaigns (her involvement was believed to have been good for the brand at that time).
Along with her new shoe collection and a new series of popular, dry drama ‘Divorce’, SJP is looking to be one busy lady!