When it comes to the red carpet, Michaela Coel has a unique formula: wearing looks that are either made by herself or by her mum. But for tonight's BAFTA TV Awards, the actor-writer-director, who is nominated for her performance in I May Destroy You, went for a different strategy, choosing to support a label that has already won fans in Rihanna, Naomi Campbell and A$AP Rocky: Maximilian.
Coel wore a custom-made gown by the designer, Maximilian Davis, where the drama was dialled up as she spun around with a pair of cut-outs that swooped around the shoulder blades and an elegant train. Already industry favourite after showing for two seasons with talent incubator, Fashion East, Davis has a reputation for super-sexy clothes that tell a story. Inspired by family photographs and passed-down memories from his grandmother's upbringing in Trinidad, as well as wanting 'to show people of colour in a regal way', his clothes are an exploration of Black elegance.
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1 of 36Olivia Coleman wearing Alexander McQueen and Cartier jewellery
2 of 36Jodie Comer wears BOSS
3 of 36Omari Douglas and Callum Scott Howells wearing Valentino with Olly Alexander.
4 of 36Nicola Coughlan wears Valentino Haute Couture and Messika jewellery
5 of 36Ncuti Gatwa in Orange Culture and Blue Burnham jewellery
6 of 36Aisling Bea
7 of 36Jessica Plummer in Emporio Armani and Louboutin
8 of 36Lydia West in Valentino
9 of 36Rochelle and Marvin Humes
10 of 36Vick Hope wearing TASAKI jewellery
11 of 36Sheila Atim wears TASAKI jewellery
12 of 36Bimini Bon-Boulash wears Balenciaga, Swarovski and custom hat by Fancy Shews
13 of 36Joe Locke wears Ami suit and Swarovski jewellery
14 of 36Aimee Lou Wood
15 of 36Nathaniel Curtis wearing Emporio Armani
16 of 36Denise Gough
17 of 36Tom Daley
18 of 36Michelle Keegan and Mark Wright
19 of 36Lawrence Chaney
20 of 36Katie Piper
21 of 36Allison Hammond
22 of 36Lorraine Kelly
23 of 36Munya Chawawa
24 of 36Tanya Moodie
25 of 36Emily Watson
26 of 36Charlotte Hawkins
27 of 36Benjamin Zephaniah
28 of 36Ashley Roberts
29 of 36Niamh Algarattends
30 of 36Eleanor Tomlinson
31 of 36Giles Terera
32 of 36Rose Ayling-Ellis
33 of 36Camille Cottin
34 of 36Danielle Marcan
35 of 36Jo Hartley
36 of 36Olly Alexander
Coel accessorised the gown, which also came with a keyhole-shaped cut-out that played peekaboo down the front, with a chunky chain-link necklace and a constellation of gold rings. And while we hate to play favourites, she's got best dressed in the bag in our book.
READ MORE: Why I May Destroy You Deserves A Clean Sweep