Bringing Back Power Dressing: Louis Vuitton’s 10 Ways To Be Next Season

Style lessons from the SS21 catwalk.

Louis Vuitton SS21

by Laura Antonia Jordan |
Updated on

And that’s a wrap! So that’s it: the SS21 season is done. A mix of IRL, virtual and hybrid shows, this really was a season unlike any we’ve seen before.

The finale, as usual, came from Louis Vuitton – who closed Paris Fashion Week. Except this time many of the editors who usually attend (and dash to the Eurostar straight after) were tuning in from their study/kitchen table/sofa. The SS21 collection - 'energetic, vigorous, daring' according to creative director Nicolas Ghesquière - spoke to this mood of uncertainty.

‘Stepping into a territory that is still stylistically vague. A sensitive zone that erases gender and promises exponential creative possibilities. What does an in-between garment look like?,’ asked the accompanying show notes. ‘Finding expression in a landscape that is tenuous and vast, but also neutral: giving it colour, forging its character, inciting radicality, giving it personality’. The show was held at La Samaritaine, a department store currently being renovated.

The notes continued: ‘This is but the beginning of a reflection that is open, stimulating and fundamentally conscious...’ Indeed, we are living in that ellipsis right now. Everything is up in the air, we’re just waiting to see where it might fall. But what is certain is that great clothes and creative fashion will continue prevail. Here are ten style lessons to take away from SS21 now.

1) Wear what you want, how you want

Louis Vuitton SS21
Louis Vuitton SS21 ©Getty

The rules do not apply. If you want to shop from the menswear department, then go for it. 'We’re going beyond the basic idea that a woman gains power by co-opting the masculine wardrobe,' says Ghesquière. 'What space is there for a category of clothing between feminine and masculine? It’s a growing space and its contours are ever more permeable. We’re defining a type of clothing that lives in a non-binary zone. It’s fascinating to consider. What is a non-binary garment? Inevitably, it’s the designer’s role to offer a point of view'.

2) Say something

Louis Vuitton SS21
Louis Vuitton SS21 ©Getty

If you’ve felt compelled to show your allegiance to a cause this year, then keep on going. The show opened with a ‘Vote’ T-shirt, a galvanizing statement of intent for now. Something interesting for you to muse over as well, Ghesquière's assertion that 'being neutral can be radical. There’s nothing bland about it: neutrality can be powerful, extreme and expressive'.

3) Belt up

Louis Vuitton SS21
Louis Vuitton SS21 ©Getty

The way to wear your belt now? Extra long and folded over. A simple but effective styling update. Side note: the belt was also big news at Chanel.

4) Play with proportions

Louis Vuitton SS21
Louis Vuitton SS21 ©Getty

Mini + maxi = your new wardrobe power couple. Thigh grazing dresses were worn with fluid, extra-long coats. The perfect proportion play.

5) Dress down your dazzle

Louis Vuitton SS21
Louis Vuitton SS21 ©Getty

When it comes to our wardrobes, if we’ve learned one thing this year it’s this: there is no point saving anything for ‘best’. Ghesquiere reworked boxy, masculine tailoring in shimmering silver sequins, while a mini dress with saucer-sized paillettes was teamed with a utilitarian parka.

6) Clash your prints

Louis Vuitton SS21
Louis Vuitton SS21 ©Getty

Classic black and white stripes are always a good idea – and you probably already own something featuring them. The way to wear next is to contrast with a lairy, technicolour pattern. More is more.

7) Take your shoes ‘ugly’

Louis Vuitton SS21
Louis Vuitton SS21 ©Getty

Loving clogs? Can’t get enough of Crocs? Refuse to step out of your Birkenstocks? Then good news, the ‘ugly’ shoe trend continues with Vuitton’s bulbous, puffy duvet boots.

8) Say ‘yes’ to a sweater vest

Louis Vuitton SS21
Louis Vuitton SS21 ©Getty

And more good news: if you’ve invested in a sweater vest already, they’re also here for the long haul. Yet to invest? Buy one several sizes up (or from the menswear department. See: point #1).

9) Make it pop!

Louis Vuitton SS21
Louis Vuitton SS21 ©Getty

Here’s an easy, peasy update for you: enliven muted and monochrome looks by adding a single colourful accessory. Bam!

10) Revive the art of power dressing

Louis Vuitton SS21
Louis Vuitton SS21 ©Getty

This might have been the year of the sweatpants, but now is the time to reestablish a bit of sartorial swagger. Tailoring and strong, sculptural shoulder pads are sure to bring a jolt of much-missed power to our wardrobes once again. Go big or go home (and you wouldn’t want to do that again would you?).

Gallery

SEE: The Best Street-Style Looks From Paris Fashion Week SS21

Street-styler at PFW1 of 20
CREDIT: Getty

Street-styler at PFW

Street-styler at PFW2 of 20
CREDIT: Getty

Street-styler at PFW

Street-styler at PFW3 of 20
CREDIT: Getty

Street-styler at PFW

Street-stylers at PFW4 of 20
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Street-stylers at PFW

Veronique Tristam5 of 20
CREDIT: Getty

Veronique Tristam

Marta Cygan6 of 20
CREDIT: Getty

Marta Cygan

Street-styler at PFW7 of 20
CREDIT: Getty

Street-styler at PFW

Street-styler at PFW8 of 20
CREDIT: Getty

Street-styler at PFW

Street-styler at PFW9 of 20
CREDIT: Getty

Street-styler at PFW

Street-styler at PFW10 of 20
CREDIT: Getty

Street-styler at PFW

Street-styler at PFW11 of 20
CREDIT: Getty

Street-styler at PFW

Street-styler at PFW12 of 20
CREDIT: Getty

Street-styler at PFW

Maisie Williams and Reuben Selby13 of 20
CREDIT: Getty

Maisie Williams and Reuben Selby

Ellie Delphine14 of 20
CREDIT: Getty

Ellie Delphine

Carine Roitfeld15 of 20
CREDIT: Getty

Carine Roitfeld

Alexandra Guerain16 of 20
CREDIT: Getty

Alexandra Guerain

Maria Bernad17 of 20
CREDIT: Getty

Maria Bernad

Sofia Sanchez de Betak18 of 20
CREDIT: Getty

Sofia Sanchez de Betak

Cindy Bruna19 of 20
CREDIT: Getty

Cindy Bruna

Alicia Vikander20 of 20
CREDIT: Getty

Alicia Vikander

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