Jess Harding Has Secured The First Six-Figure Brand Deal Of Love Island 2023

'Such a pinch-me moment.'

Jess harding Brand Deal

by Renee Washington |
Published on

The sun might have set on another season of Love Island, but one half of its winning couple is just entering her golden hour. Jess Harding, a fan favourite since the first episode has officially become the first contestant to secure a six-figure brand deal after leaving the show.

Being one half of the winning couple (and finding love, of course) is just starting point for former Islanders. If you want to enter the big leagues like Molly-Mae Hague, Tasha Ghouri and Indiyah Polack, the next step is being signed by a brand. The sooner, the better.

Jess Harding hasn't wasted any time. Just a few weeks after her victory, the 22 year-old is adding to her winning streak, announcing a collaboration with fashion retailer In The Style.

She captionted her billboard picture on Instagram, 'Ahhh such a pinch me moment!! 💗 I can’t actually believe I’m writing this.... In The Style X Jess Harding 🙊 AD … and it’s all because of you guys!!'

'I literally can’t even tell you how much this means to me, not just because it’s an amazing opportunity but because it’s a dream to be able to create a collection that all you girls can look beautiful in no matter what shape or size!'

All the details of the collaboration haven't been revealed. But Jess has said we can expect to see it in a few weeks and will be offering special offers along the way! As a villa trend-setter - Jess was the first to wear her bikini top upside-down, after all - we expect great things.

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