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An Exclusive Inside Look At The Making Of Chiara Ferragni’s Epic Wedding Dress(es)

© Dior

And the bride wore…two Dior couture gowns.

If you thought the royal wedding generated buzz, think again. Instagram royalty, Chiara Ferragni marrying Italian rapper Federico Leonardo ‘Fedez’ Lucia generated over 12 million likes. And, there's no doubt that it's in part because of the bride's not one but two custom Dior creations.

For the ceremony, which took place in a 19th-century palazzo in Sicily, the Blonde Salad blogger wore a high-necked, long-sleeve crochet and tulle gown. As she was escorted down the aisle by her father, Marco Ferragni, the skirt’s semi-sheer layers revealed a thoroughly modern twist: the base layer was a romper. 'I wanted it to be simple but timeless, and romantic and feminine at the same time', Chiara said. As for her hair? It was loosely reminiscent of the Duchess of Sussex’s nuptial do' with a low chignon and wisps falling gently by her face.

‘Inspired by the savoir-faire and crafts of Italy, while reflecting the bride’s radiant energy and modern character, the wedding dress itself was composed of a bustier and a skirt along pure lines. This unique design required 400 meters of fabric and more than 1,600 hours of work in the ateliers at 30 Avenue Montaigne,' Dior announced in a press release.

After the service, the guests made their way to the reception while Chiara changed into her second look. Referencing Chiuri’s first work at Dior, and her work previously at Valentino, the second dress was a ballgown intricately embroidered with whimsical iconography. Each stitched embellishment referenced the newlywed’s relationship, including song lyrics by Fedez. It was ‘conceived as a celebration of her meeting her husband’, Dior said, adding that it ‘was embroidered with motifs and words that evoked the couple’s shared history. Among these were emblems of the cities in which they had lived together, along with a little lion, symbolizing their son Leone.’

When dinner ended and the dancing began (as well as a private carnival for the invitees), the influencer changed into her final ensemble of the evening. For her final hurrah before the night came to a close, Chiara wore swapped the full-length skirt for a shorter frothy tulle miniskirt for a ballet-inspired look.

See: Chiara Ferragni and Fedez's Magical Wedding

'Maria Grazia is a wonderful designer, I have admired and worn her creations for Dior since her first collection for the House', Chiara explains, 'As a woman I feel like we have a great bond. We are women at different stages of our working and personal lives, but we both share the same values and the same passion for empowering young girls. We’ve been supporting each other for a while now and we were both very excited when we met the first time.

'Dior is the most iconic, timeless couture house in all the history of fashion. It is a symbol of French culture, handcraft and luxury, everything that I as a woman can dream of.'