Céline Dion Has Released An Edgy Gender-Neutral Clothing Range For Kids

The collection aims to free children from stereotypes and archaic gender norms...

Celine Dion

by Georgia Aspinall |
Updated on

Picture the scene: Céline Dion storms into a maternity ward, the babies are divided by gender, forced into either blue and pink clothing, archaic norms forcing them apart already at only days old. Céline sprinkles black glitter over all of them and POOF, they’re clothes are no longer gendered, they are free from social constructs and one aspect of the patriarchy no longer holds them back from wearing whatever they want to wear. This is the advert for Céline's new children’s clothing collection with NUNUNU, and once again Céline is proving a legend.

Her collection, dubbed Celinununu, launched yesterday and features over 70 ‘stereotype-free’ styles for kids aged zero to 14. Aiming to free children from one facet of socialisation, the brand aims to ‘help them feel free, creative, inspired, respectful of one another and happy in the world.’ Working with funders Iris Adler and Tali Milchberg, the collection ‘let’s children choose outside stereotypes and norms so they can bring from within their own tastes and preferences,’ she said.

Style wise, the collection is very teenage emo-phase, all black, white, grey or yellow featuring skulls, stars and geometric shapes. Essentially, if you want to support Céline's ambitions for gender neutrality and fit in with your edgy pre-teen, this is a win-win.

‘I’ve always loved NUNUNU and what they represent,’ Céline wrote on Twitter, ‘Partnering with Iris and Tali to encourage a dialogue of equality and possibility makes so much sense.’ Of course, raising your children without archaic gender norms comes at a price, with clothing starting at £34 for leggings and rising to £230 for a leather jacket. There is a £16 Skull hat there though, if you want to give your baby an edge on a budget.

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It's the advert however thats getting the most attention, with many praising Céline's acting skills and calling for her to pull a Lady Gaga and from turn pop icon to Oscar-worthy legend. 'I can't believe they called security', Céline exclaims in the advert, after freeing the children from the chains of gendered clothing. While we sit back and wonder why exactly the maternity ward did call security on her, apart from the fact she's a stranger in a maternity ward blowing glitter on all of the kids, Céline is arrested while shouting 'I'm Céline Dion!'.

Strange concept that it is, the message is clear: we must free our children from (frankly BORING) stereotypical clothing choices that tie them to a certain gender. Start early, with the smaller things, and maybe our kids will question the larger gender norms placed on them throughout childhood.

You don't necessarily have to buy the £230 leather jacket to do it of course, but any effort to move away from oppressive norms is a move we think Céline would approve of. And if Céline approves, you're onto a winner.

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