Kim Kardashian’s Make-Up Artist Has A Product Line And It’s Finally Available In The UK

Here's everything you need to know about Made by Mario including how and where to buy it in the UK

Mario Dedivanovic and Kim Kardashian

by Chloe Burcham |

Mario Dedivanovic (aka Makeup By Mario) has been the go-to makeup artist of Salma Hayek, Kate Bosworth and of course, Kim Kardashian for YEARS, so it was only a matter of time before he created his own namesake brand. Enter: Makeup By Mario - a collection that sets out to inspire playful experimentation via decadent textures and vibrant hues for all skin tones. The best news? While Makeup By Mario has been available on the other side of the pond for almost a year now, it's only just launched into Cult Beauty, meaning us UK-based Mario superfans can finally get our fill.

Who is Mario Dedivanovic?

Not sure who Mario is? Let us give you some background. Mario Dedivanovic was born in New York and got his start in makeup while working as a fragrance consultant at Sephora. He worked as a make-up artist for many years before meeting Kim Kardashian in 2008, at which point he quickly became an Instagram sensation. He created Kim's signature 'soft glam' look: flawless skin, contoured cheekbones, 90's lips and soft, smoky eyes.

Mario also founded 'The Master Class', a makeup artistry live event, which is conducted by Mario and available to attend through the exclusive purchase of tickets from The Master Class site.

The best Makeup By Mario makeup picks

Can't wait to get your hands on Makeup By Mario? Here are some of our favourites from the collection…


Makeup By Mario

Makeup By Mario
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Mario's self-professed secret to a flawless, clean and long-wearing eye look, the Master Eye Prep & Set helps prime and lock looks in place with three different formulas to choose from.

Makeup By Mario
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Laced with a cocktail of glossy oils for easy application, this multidimensional lip lacquer glides on effortlessly to grant a creamy, pearlised sheen.

Makeup By Mario
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Extremely pigmented and long-lasting, Makeup By Mario's Master Pigment Pro Pencil gives you the power to create a professional-level look with ease — whether you fancy clean, slick lines or a smudged and smoky finish.

Makeup By Mario
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The backbone of any MUA's make up collection, the Master Mattes Eyeshadow Palette holds Mario's go-to mattes, each uniquely shaded and tailored to flatter all skin tones, from light to deep.

Makeup By Mario
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Synonymous with intense high coverage and molten metal payoff, these next-level pans can be used dry or wet to transform them into pearlised liquid foils.

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