Gemma Is Love Island’s New Brown Lipstick Icon – This Is The £4.99 Lipstick She’s Using In The Villa

Gemma Owen, Love Island, ITV

by Grazia |

We're only into the second week of Love Island Series 8 and already the contestants are becoming known for their signature beauty looks. Ekin-Su entered the villa with her bombshell-worthy long waves and balayage highlights, Indiyah has surely sent false lash sales soaring, Paige makes a solid case for precision brows, and Gemma has single-handedly revived Love Island's biggest beauty trend of last year - brown lipstick.

Remember how Series 7 contestant, Faye Winter, made headlines with her own brown lipstick? The former lettings manager from Devon sent Twitter into a frenzy with her statement liner and has since become synonymous with the look. This time around, footballer Michael Owen's daughter and bona fide Love Island 2022 original, Gemma Owen, is stepping up to the plate. She's rarely seen without a deep brown shade of gloss or lipstick, a shade she clearly started wearing long before she signed up to appear on Love Island - head to her Instagram and you'll see that the international dressage rider has been making the look her own for years.

If you're taking your beauty cues from the likes of Gemma and Faye, look no further than Boots. The beauty retailer has partnered with Love Island this year and is responsible for the wealth of beauty products you see proudly displayed in the islanders' dressing room during each episode. The brand has confirmed the lipstick and liner it has supplied to the villa is none other than Sleek's MakeUP Matte Me XXL Liquid Lipstick (£4.99), and 17's budget-friendly Lip Define Pencil Soft Liner (£2) - far less than the cost of your average Starbucks order. Shop the villa's newest beauty heroes below:

Shop: The Lip Products The Love Islanders Are Wearing This Year


Shop: The Lip Products The Love Islanders Are Wearing This Year

Sleek MakeUP Matte Me XXL Liquid Lipstick
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Want to steal Gemma's style? Snap up this budget-friendly lipstick from Sleek, in the colour Shabby Chic.

17. Lip Define Pencil Soft Liner
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Boots has stocked the Love Island dressing room shelves with more products than ever this year, and this £2 lip liner is just one of them. Noticed any particularly defined lip looks this season? They likely owe a lot to this budget beauty hero, in the shade Rose Brown.

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