When it comes to some of the best hair in Britain, we have a roster of celebs who always make our inspo list, and making a case for effortless waves, the easy-to-wear bob, and the perfect shade of blonde, is Holly Willoughby. Equally known for her style as she is her hosting prowess, we're one step closer to nailing Holly's polished everyday look, as her hairstylist Ciler Peksah has just revealed the secret behind her healthy looking hair - and it just so happens to be a shampoo.
Far from some of the celebrity approved beauty products that can cost the earth, Holly's shampoo of choice is Faith in Nature’s Grapefruit & Orange Shampoo, £6.50, a chemical, sulfate and paraben free formula that you can buy now from Holland and Barrett.
A naturally derived blend of grapefruit and organic orange essential oils to cleanse and refresh greasy hair, the uplifting and zesty wash is her hairstylists choice for leaving her hair feeling fresh and smelling delicious.
Faith in Nature, Grapefruit & Orange Shampoo, £6.50shop
“Sulphate-free shampoos are especially beneficial for dry and coloured hair," Clier recommends. "Sulphates can strip out natural moisture, and given that colouring hair can be drying, and environmental effects can also cause dryness and frizz, we need as much help as we can get from the products we use.”
If Holly's recent hair pics are anything to go by, we'll be stocking up on this shampoo before the secret gets out. And for the most coveted item in Holly's make up bag, read more here.