In more hair-swap news: Emily Ratajkowski, formerly famed for her natural-look brunette lengths, has undertaken her biggest hair revamp yet, flipping the switch and going sun-kissed, creamy blonde. Sure, it's no big deal in this day and age for a star to change up their hair colour, but Emily has never even dyed her hair before. Ever.
This is a huge commitment and a big transformation for the American actress and model. Emily Ratajkowski put this huge hair task in the hands of a Kérastase hair team. According to the luxury haircare brand, who consider Emily their muse, she had been considering going blonde for a while but was concerned about the toll it might take on her hair.
Emily Ratajkowski's Take
Of the big colour revamp Emily says, 'I've never coloured my hair or changed the length significantly in my entire life! I am absolutely thrilled that Kérastase gave me their blessing to become a blonde.'
Beauty is meant to be fun and expressive
'I just celebrated my birthday and am so happy to be coming out of quarantine with a fresh new look. Beauty is meant to be fun and expressive and this is definitely, hands down, the most fun I've ever had with my look before.'
Emily's At-Home Haircare
Nobody goes blonde without being adequately supplied (or advised to buy) a whole new haircare system to keep brassy tones in check, prevent colour fade and maintain condition. Emily's hair colouring experience was no different and the Kérastase team prescribed her a whole new regimen to keep her new colour looking on point at home. Behold Emily's new blonde hair kit:
To Wash: Kérastase Blond Absolu Bain Lumiere, £23.90, a hydrating illuminating shampoo for lightened or highlighted hair to gently cleanse the fibre leaving hair light and luminous.
To Condition: Kérastase Blond Absolu Cicaflash, £27.50, a conditioner that restores like a masque with the lightweight finish of a conditioner.
To Tone: Kérastase Blond Absolu Bain Ultra-Violet, £23.90, an iridescent purple shampoo that neutralises brassiness.
To Treat: Kérastase Blond Absolu Masque Ultra Violet, £36.40, a rich deep purple masque that restores hair and tones it in one.
Shop Emily's Blonde Haircare Regimen
Emily Ratajkowski's New Blonde Haircare Regimen
Kérastase Blond Absolu Bain Lumiere, £23.90
Kérastase Blond Absolu Cicaflash, £27.50
Kérastase Blond Absolu Bain Ultra-Violet, £23.90
Kérastase Blond Absolu Masque Ultra Violet, £36.40
READ MORE: Leomie Anderson: 'As A Black Model You Can't Just Be And Exist'