One of the pitfalls of vast beauty meccas is the overwhelming amount of sheer choice. While we can all agree this isn’t the worst problem to be faced with, trying to fight through the noise and find something that actually works wonders is no easy task.
The general rule of thumb is, if it has a zealously dedicated fanbase it’s worth taking note of. Enter our tried and tested edit of the cult beauty products that are worth every single penny...
SHOP: Cult Beauty Products
Cult Beauty Products
It Cosmetics Your Skin But Better CC + Cream Home and Away Kit, £22.40 (was £32)
A foundation has to be great, not just good, to be considered switching for. And this is exactly that - it provides full coverage whilst brightening and hydrating skin - leaving a dewy glow that stays put for hours.
Charlotte Tilbury Matte Revolution Lipstick in Pillow Talk, £25
What started out as a best-selling lip liner soon turned into a much-loved lipstick due to popular demand. It's a soft, nude-pink that lends lips a natural, creamy finish.
Nars Blush in Orgasm, £25
Two Orgasm blushers sell every minute which is pretty impressive. Swirl the prettifying rosy blush atop cheeks to understand why.
Beautyblender Pro, £17
When this elliptical shape sponge hit the market it literally changed the face of the industry. Reusable and easy to clean, it waves goodbye to the streaky lines of traditional brushes.
Augustinus Bader The Cream, £205
Yes, it's expensive. But this luxurious, souped-up cream is loved by every beauty editor and A-lister alike for it's more or less instant results. Skin looks plumper and firmer after use.
Sachajuan Anti Pollution Conditioner, £18 (was £24)
Cult Stockholm hair brand, Sachajuan provide salon-quality results with hard-working formulas. Give this anti-pollution conditioner a whirl for smooth strands that are protected from the elements.
Huda Beaty, #FauxFilter Foundation, £23.10 (was £33)
This full-coverage matte foundation comes in a myriad of shades and tones, there's one for every complexion on the spectrum. It feels light, even when you build up the coverage.
Summer Fridays Jet Lag Mask, £42
The perfect antidote to stressed-out, jet-lagged skin. This hydrating mask formulated with vitamins, ceramides and antioxidants counts Kim K and Jessica Alba as big fans.
Olaplex No 3 Hair Perfector, £26
This pre-wash treatment works to repair damaged and broken bonds with its patented formula. Trust us, it's a total mane-changer.
Weleda Skin Food, £13.50
A nourishing rich cream, made with plant extracts and essential oils, that's ideal for combatting dry skin on the face and body. Victoria Beckham swears by it to prolong her summer tan!
The Ordinary Hyaluronic Acid 2% + B5, £5.90
For less than the price of lunch at Pret, this runway success story will deliver moisture to your skin at a depth of hydration you may not even know you needed.
Virtue Texturizing Spray, £12.75 (was £17)
A favourite with hairdressers and influencers alike for a very legitimate reason: it works.
Bioderma Sensibio H2O Micelle Solution, £15.80
Credited with kickstarting the micellar water trend, Bioderma's make-up remover is gentle but efficient. No more waking up with leftovers from last night's crusty eyeliner.
MAC Retro Matte Lipstick in Ruby Woo, £17.50
We are yet to meet someone who doesn't get on like a house-on-fire with this nourishing matte lipstick.
White Lotus A Grade Rose Quartz Facial Roller, £34.40 (was £42.99)
Give your skin a workout with a jade roller to see puffiness decrease and your natural glow increase. Plus it feels like heaven on a hangover.
Anastasia Beverly Hills, Dipbrow Pomade, £19
The founder is known as the 'Queen of Brows' and once you use this high-pigmented buildable smudge-proof product you'll know why.
Philip Kingsley Elasticizer, £19
The world's first pre-shampoo conditioning treatment was designed by Philip Kingsley for Audrey Hepburn to add bounce and shine to her famous locks. Fast forward several years and you've got a cult classic that is loved the world over for its amazing, nourishing results.
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