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Love Island's Tasha Ghouri Has Curated An Unashamedly Sexy Lingerie Edit For Ann Summers

Image by: Ann Summers

There's sexy, and then there's Ann Summers levels of sexy. Discover Tasha's erotic edit and have your fire emoji at the ready...

Now, we know that sexy lingerie can look like a lot of different things to a lot of different people. Some of us have it in us to feel in our prime even if we’re wearing the biggest Granny panties in our knicker drawer, whereas others summon confidence in something simple and understated. The rest of us need a little more to get us going, looking to lingerie that steps away from our everyday and allows us to tap into our inner va va voom. However, when it comes to the category of erotic lingerie, it can quickly become overwhelming or, at the other end of the spectrum, completely naff. Ruffles, bows, cut outs, slits – these details are the cornerstone of any hyper sexy bedroom get up. But left in the wrong hands and they can become cornier than a 70’s porno – not a good look.

Luckily, Ann Summers is something of an expert when it comes to executing all things sexy. The exceedingly naughty British brand started its erotic empire over 50 years ago and has long been a top choice for those occasions that demand some serious sex appeal. And its latest erotic campaign, featuring Love Island sensation Tasha Ghouri as the face, takes this reputation to a whole new level.

Tasha made a name for herself as a fashion girl on her season of the ITV2 dating show. Who could forget the snazzy little emerald green mini dress coupled with matching platforms and slicked back, very editorial hair? But, as Love Island's first deaf contestant (Tasha uses a cochlear implant in her right ear), she also gained popularity for speaking openly about her ‘super power’ – and speaking out against her fellow contestants’ drama when required too – making her the perfect fearless front woman for the brand this season.

The scintillating campaign pays homage to Ann Summers' previous erotic edits, which have featured stars like fellow Love Islander Maura in a wind tunnel. The new campaign transports us to a sculpture park where the angles and tough materials of the art installations beautifully echo the aesthetics of their past projects – and give the perfect badass backdrop to the look-at-me lingerie itself. In this seductive new edit, classic black underwear takes centre stage, but trust us when we say it's anything but ordinary. There’s glitzy diamanté encrusted mesh dress in the mix, alongside bras, briefs and bodies boasting intricate lace details, daring cut-outs, tantalising PVC accents, and an abundance of sex appeal that will make your intention to seduce abundantly clear from the offset. Yes, some of the styles will involve you taking a deep breath, but the styles also show that that classically sexy look can be pretty empowering too– the cuts are cool, the quality premium and supportive, and the size range inclusive. There's just something to be said for pushing your everyday personality to the side for a moment and going all in.

So, next time you're looking to spice up your intimate moments, take a look at these Tasha-approved styles from Ann Summer below. Guaranteed to crank your confidence level up to 11, and leave your partner speechless.

Discover Ann Summers

Bring The Heat

Sheer? Straps? Crotchless? Studs? This buzzword heavy set shouldn't work but somehow it does. It might make you blush but once you have it on, we have a feeling you'll leave your inhibitions at the bedroom door.

Buy now from Ann Summers

£36.00
Buy now

Heavy Metal

In a delicate all-over metallic lace, this barely-there body is cinched in with a stretch ribbon panel at the waist for incredible hourglass shaping. Go on, leave the minimalism alone for a moment and enjoy - there's no way you won't feel amazing.

Buy now from Ann Summers

£36.00
Buy now

Less Is More

Made from seamless stretch fabric, this two-piece set includes a high neck bra with a high waist Brazilian knicker that's super flattering. Now we're not recommending you take the crotchless approach to your everyday underwear, but you've got to admit, it'll definitely make for a cheeky surprise in the right context.

Buy now from Ann Summers

£20.00
Buy now

Confidence, Covered

If the idea of something exposed and skimpy simply fills you with dread but you still want to embody that classically sexy look, a bodysuit could be the way to go. This paisley style has a boho quality to it with race, diamantés and cut outs - it'll hide the bits you want while still showing off enough skin to tantalise.

Buy now from Ann Summers

£22.00
Buy now

Zorah Crotchless Set

Phew! Is it hot in here? Zips in all the right places give this flattering mesh set an X rating.

Buy now from Ann Summers

£28.00
Buy now

Looking to dial it down a bit?

Discover more Ann Summers favourites from the new season collection below. Still sexy, but a little less out there.

Luminescent Non Padded Plunge Bra

Elegantly detailed floral embroidered fabric and lace in autumnal tones? Even your underwear collection deserves an update for the new season.

Buy now from Ann Summers

£36.00
Buy now

Wilderness Non Padded Bralette

This glossy green set is too pretty to resist while the cut out detail adds just the right amount of sex appeal.

Buy now from Ann Summers

£22.00
Buy now

Moonflower Padded Plunge Bra

Rich and chocolatey lace is such a beautiful alternative to traditional black.

Buy now from Ann Summers

£32.00
Buy now

Sexy Lace Planet Padded Plunge Bra

Summer might be over but that only gives us a good reason to tape into richer, jewel tones - case in point, this luxurious new teal lace plunge bra.

Buy now from Ann Summers

£15.00
Buy now
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