After sparking a flurry of dating rumours with various models and musicians in his first few months of single life, Kanye West now appears to have focused his attention on just one woman: the model and actress Julia Fox.
West was seen with Fox in New York City where they attended a performance of the Broadway production Slave Play before heading to dinner at one of Fox’s ‘favourite’ restaurants where West (now known as Ye) decided to spontaneously direct a photo shoot. So far, so abnormal.
When Fox further detailed the date night in a ‘romantic’ essay for Interview Magazine, we couldn’t help but see one big waving red flag: ‘After dinner Ye had a surprise for me,’ Fox wrote. ‘Ye had an entire hotel suite full of clothes.’
Although West has previously specified that his love language is fashion, there is something quite sinister about gifting someone an entirely new wardrobe on a second date. Deciding what your partner will wear is a form of control. It arguably insinuates that they look wrong or somehow aren’t sufficient as they are.
Like a carefully curated PR stunt, which already has sceptics accusing the couple of a showmance, Fox was seen holding her arms out in a diamond-studded jacket while West took her measurements before they kissed on the fitting-room floor.
‘It was every girl's dream come true,’ wrote Fox. ‘It felt like a real Cinderella moment.’
But wasn’t this classic love bombing? Everything about the gift screams too much, too soon. While the lavish display of affection might feel great now, it’s a level of romance that surely can’t be maintained. Unless, perhaps, this is normal in Hollywood?
It’s normal for West, anyway. This is his signature move. He previously explained on an episode of Drink Champs in November that a new wardrobe is exactly how he wooed his ex-wife Kim Kardashian. Creepy.
‘That’s how I bagged her in the first place,’ West revealed. ‘I pulled up, I had the Balmains and the jackets and stuff, I pull the jackets and the shoes.’ Is this coming across as calculated to anyone else?
Regardless of the déjà vu, it appears the tactic has once again worked in West’s favour. Fox ended her essay by saying: ‘I don't know where things are headed but if this is any indication of the future I'm loving the ride.’