One of life’s greatest luxuries? A fresh set of pyjamas. Sure, there’s a time and place for your old favourites but nothing feels as good than pjs as chic as they are comfy. Enter, Peter Alexander, the only sleepwear label to have on your radar.
Launching in Australia back in 1987, Peter Alexander himself has spent the last 37 years growing his eponymous brand to the global success it is today with, not only 137 stores across Australia and New Zealand, but a further 3 more set to open in the UK this month. From days working from his mother’s dining room, to becoming Australia’s ‘Pyjama King’ - a nickname that’s stuck to this day – and gaining an A-list fanbase including the likes of Nicole Kidman, Joanna Lumley and Kylie Minogue, Peter Alexander is now synonymous with getting a good night’s sleep.
Of course, Christmas is right around the corner so now’s the time to get that gifting list in order and whoever’s made the cut, Peter Alexander has you covered. From stunning womenswear, menswear, kidswear, home fragrances and beautifully boujee candles, you’ll easily find the ideal gift - even your furry friends won’t be left out thanks to a perfect pet friendly collection inspired by Peter’s very own muse… Dachshund Penelope Jane… ‘PJ’ for short.
So, if you’re forever searching for that illusive ‘perfect night’s sleep’, you’re in luck. Visit in store and shop online at peteralexander.co.uk… sweet dreams!