You can contour your face. You can contour your body with fake tan. You can'anti-contour' your face with strobing.
Hell, you can even semi-permanently contour your cheekbones if you love it that much. And now, kids, you can contour your hair.
Proving that this is one beauty trend that just won't disappear, hair contouring is all about using highlights and lowlights to enhance high cheekbones or subtly draw the eye away from a strong jaw.
Using a combination of freehand painting (or balayage) and traditional foils, it's a great way to balance out your features and craft a more sculpted face. For example, placing lighter-coloured sections of hair next to a narrow face will give the impression of it being wider.
Glossy stars like Gala Gordan and Sarah Jessica Parker are fans of the look, as are beachy babes like Jessica Alba, proving that there’s a way to make it work for both hyper-groomed and more boho types.
While the principle is simple, the practice is not. Marc Trinder, Art Team Director at Charles Worthington, devised a bespoke colour-contouring service, using 'micro-lights' to lighten very fine sections of hair and adding deeper, glossy tones for a super-natural sculpting effect (from £85.00).
What's next, we wonder - the contoured cuticle? You heard it here first...