Fashion is one of the most polluting industries on the planet, and while we’re not here to defend its worst practices, this Earth Day (Sunday, 22nd April) acquaint yourself with brands that make sustainability stylish. Ethical, environmentally-friendly fashion hasn’t always had the best rep. But, in recent years - courtesy of the tremendous work of Stella McCartney and David Attenborough’s documentaries - it’s now socially unacceptable to turn a blind eye to Mother Earth. Ditching straws and carrying a reusable water bottle is no longer enough, it’s high time that the daunting world of conscious shopping became the norm.
While thrifting vintage clothes is an environmentally aware option, get acquainted with these 21 labels if you want that hit of newness without the nasty polluting side effects