Les Rêveries is the New York-based label that you've probably see on Instagram, even if you're not familiar with the name.
The brand is the brainchild of sisters Wayne Lee & Ai Ly, the brand makes particularly great dresses, many of which have been worn by some of social media’s most recognisable names. Now, it's launching a capsule bridal collection exclusively with Net-a-Porter, which is as dreamy as you might expect.
Available from Wednesday, the collection features long sleeve dresses, camisole straps and Victorian lace gown. The designs combine high quality fabrics with a modern take on bridalwear. They’re all easy to wear and unfussy, perfect for a laid-back, modern bride.
When Les Rêveries first launched, it was only available on Net-a-Porter, as part of its The Vanguard programme that nurtures new talent. It’s been such a huge success that Net-a-Porter was keen to collaborate on something new.
'Following the incredibly successful launch of Les Rêveries in our first season of The Vanguard, we approached the brand to translate their effortless silhouettes into an all-white capsule offering exclusive looks for our modern bride,' said Elizabeth von der Goltz, global buying director at Net-a-Porter
'The capsule includes options for the entire wedding party from the ‘cool girl bride’ to the bridesmaid to the wedding guest. The flutter sleeves and lace that are prominent within this capsule speaks to our bohemian bride while also providing a great option for effortlessly cool white summer occasion dressing.'
With a rise in destination weddings recently, this seems like good timing. And, the prices are pretty accessible too, starting at £730 for a flutter sleeve dress. The most expensive piece is the Victorian lace gown that’s £2,290 and everything is made in America using pure silk.
Whether you’re in the market for a wedding dress or not, it’s certainly worth making a note of Les Rêveries now, as the brand is set for big things. 'We want to make something that works for our customers, ultimately,' said Lee in an interview with Forbes recently. Given the success the brand has already enjoyed, it looks like mission accomplished.