Get your coat, we’re going shopping. There is nothing we love more than IRL shopping. That’s not to say buying online isn’t wonderful. But there’s something special about seeing styles up close, perusing the rails and feeling the fabric between your fingers. And then there’s the social aspect. Wandering around with your besties, giggling in the fitting room, giving your opinions and trying stuff on. Some of which you would most likely have missed and scrolled past. And when you hit the shops instead of the basket button, you can stop for a coffee or cocktails and spill the tea. Yes, shopping à pied (on foot) is fabulous. You’ll also boost your daily steps - a wellbeing bonus. And one of our favourite places to indulge in retail therapy is Westfield Stratford City.
Here’s why Westfield is the ultimate shopping destination. For starters, the number of stores is mind-blowing. From the big high-street names to high-end luxury brands to those unique and quirky independents we all love – you’ll find more than 300 retailers. Westfield is a grand day out, like a special occasion to be planned, anticipated and savoured. And with so many delicious and stylish places to eat and drink you can relax and truly enjoy the experience.
There’s also a busy calendar of entertainment and interactive events making it the go-to place to discover and explore the latest fashion trends. Super-inclusive, Westfield Stratford City is where you will find your look, your style and your vibe. With London Fashion Week only last month, Westfield will be showcasing four key trends. For each they’ve created an incredible experiential and interactive space that you’ll never forget.
'Our recent findings from the How We Shop research platform show that one in four Brits, especially Gen Z and millennials, are strongly influenced by global factors in their fashion, music, culture, and sustainable consumption preferences. This has prompted us to adapt and provide more culturally enriched and thoughtful experiences for our customers.' Westfield Stratford City
Global Threads
Global Threads is all about showcasing London’s diverse, global fashion. The event brings together designers who’ve created beautiful looks using pieces from their own collection, as well as those available from selected stores. Aesthetically the event pulls from the look and feel of a maker’s workspace. Global Threads puts guests at the centre of the fashion creator’s world. The space features looks displayed to provide fashion inspiration, alongside a bio about where designers are from and how global culture has inspired their work. Featured designers include Jawara Alleyne, Priya Ahluwalia, Anita Palastanga and Chet Lo.
Synthetic Pop
Synthetic Pop features a fun and colourful photobooth where guests can tap into
the latest trends and show off some wacky, exciting looks inspired by the latest in fashion. Designed with UGC and share ability in mind, Synthetic Pop is a feast for the senses, transporting guests into the frenetic and colourful world of cutting-edge fashion.
Sustainable Suds
Full of hidden surprises, Sustainable Suds is a space that lies somewhere between a second-hand shop and a mindfulness getaway. Here, you’ll discover amazing looks on display that have been curated by London designers from second-hand clothing in collaboration with Beyond Retro. A sensory display of recycled fabrics showcases how sustainable material can be used to create weird and wonderful things.
Spin Class Couture
Discover how health and wellness can be combined with cutting-edge London fashion to create killer athleisure looks. Capitalising on the trend of combining athletic clothing with traditional elements of fashion, Spin Class Couture offers guests a physical space that embodies this exciting crossover. Taking notes from energetic and often neon-lit spin-class spaces, this experience aims to pump up the energy levels and get guests motivated to think fit, as well as fashionable. As an interactive gamified moment, a Spin Bike sits at the centre of the space, allowing guests to feel the burn and release some endorphins while they take in the atmosphere.
‘We’re championing the cutting edge of London’s global diverse fashion creators, showcasing their world in a vibrant and unexpected way.’' Westfield Stratford City
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Get your shop on - visit Westfield Stratford City.