I Assumed This Flattering Outfit Was Designer, But I Traced It Back To My Favourite High Street Brand

If there’s one brand I didn’t expect to fall for, it’s Damson Madder. For the longest time, I didn’t think it aligned with my personal style. But as the rest of the team continued waxing lyrical about it (the brand's Jerry trench is a popular sight around the office), I’ve realised the label's distinct aesthetic actually translates easily across so many styles, including my own. The British brand has a knack for creating pieces that feel effortlessly chic and playful, yet somehow also manage to be so wearable. Take, for example, the olive co-ord set currently flooding social media feeds and the streets of London alike.

The set in question is made up of the Hadley blouse and Josie midi skirt. Crafted from 100% organic cotton, the set is perfect for autumn thanks to the deep olive shade. The blouse is cut for a comfortable yet slightly structured fit, with a gathered bodice detail, puff sleeves, and an adjustable waist tie that flares into a flattering peplum hem. The midi skirt, meanwhile, features a pleated waist panel for a trendy drop-waist silhouette and drapes across the body beautifully. Feminine and versatile, the olive set is quietly luxurious and slots into any wardrobe with ease.

Shop: Damson Madder's Olive Co-ord Set

What makes this Damson Madder co-ord stand out isn’t just the design, it’s the way it’s being styled across my feed. I’ve spotted it paired with delicate ballet flats for a soft, day-to-day look, and with knee-high boots for a sleek, autumn-ready outfit. Seeing it interpreted in so many different ways makes it feel like a true wardrobe hero.

Whether you choose to style the set together for an easy outfit or wear the pieces separately, the co-ord set is a masterclass in elevated basics, so it's likely to sell out soon. Shop before it's gone, or get your hands on these brilliant alternatives below instead.

Shop: Damson Madder Olive Co-ord High Street Alternatives

Anne Lora Scagliusi is a fashion commerce writer at Grazia with over a decade of international experience. She began her career in Dubai, covering major fashion events and global trends, and her work has appeared in Vogue, Vanity Fair, Marie Claire, and Glamour. Now based between Italy and the UK, Anne is rarely seen without one of her signature Self-Portrait dresses and believes that great style should be as practical as it is polished, especially when parenting a toddler.