Say HELLO To Calvin Harris As The New Face Of Emporio Armani

Oh hello Calvin Harris as the new face of Emporio Armani

Pick your jaws up off the floor ladies, yes that is Calvin Harris and yes, he does look super fit. The superstar DJ has been announced as the new face of Emporio Armani and has been showing off his six pack in the process - who knew he was hiding THAT under his T-Shirt all this time.

The former Mr Rita Ora stars in the SS15 campaign which was shot by photographer Boo George in LA.

Mr Armani himself said of choosing Calvin, 'Calvin Harris is a truly cosmopolitan, dynamic young man who is capable of attracting the masses with his music and energy. He isn't a model by nature, and this creates a more sincere and engaging bond with the public.' (Calvin might not be a model but he could be a model, sorry, did we mention how fit he looks?).

Whilst Calvin said, 'It's incredible to be working with Mr Armani and his team at Emporio Armani. I feel an affinity to the brand ethos and have been a long time admirer of their designs.'

Of course many people have been quick to point out that Calvin didn't always look like this. In fact, his previous incarnation was more grunge than gorgeous. Not that we're complaining about his transformation... of course.