How The Haute Blanket Became The Ultimate Lockdown Accessory

There's never been a better time to get cosy.

A model holding a knitted blanket from JW Anderson

by Laura Antonia Jordan |
Updated on

If you've found yourself stranded in a state of childlike vulnerability over the past year, you’re not the only one. The pandemic has made us all feel like infants. Wouldn’t it be nice to just find a quiet corner, clutch onto your comfort blanket and wait for this to all go away?

But there’s no reason why the blanket needs to spell psychological regression. In fact, they’re now utterly grown-up, super stylish and, in this strange new(ish) world, arguably an imperative investment. Consider JW Anderson's new limited-edition blankets created in collaboration with artists Dame Magdalene Odundo DBE and Shawanda Corbett; now available to pre-order, these tactile treasures deserve future heirloom status. I think I might be content staying home forever with one of those for company. Out this month is A.P.C.'s latest collection of patchwork quilts, created in collaboration with Jessica Ogden and inspired by the brand's architecture. Erdem and Victoria Beckham are just two of the womenswear designers who have translated their aesthetic into blankets.

A model wearing a knitted blanket by JW Anderson x Shawanda Corbett
JW Anderson ©JW Anderson, Juergen Teller

It makes sense. In a year when we've all spent way too much time at home, we've put more thought than ever before into what those homes look like. If you're staying in, you might as well enjoy being there. Blankets semaphore domesticity, comfort and early nights, they are the Horlicks of homeware. But they have also acquired the unlikely mantle of an it-accessory.

Of all the interior trends, the rise of the haute blanket feels like a logical one. It not only has a practical appeal (something to snuggle under now, or even to host a picnic on when the time comes), but an emotional one. ‘There’s nothing like a bit of homely comfort when you’re feeling vulnerable, especially in uncertain times,’ Begg x Co. creative director Lorraine Acornley told Grazia last year (their graphic, cashmere styles are a go-to for the expert hibernators among us).

Norlha
Norlha ©Norlha

I couldn't agree more. Blankets became one of my specialist subjects around the same time I suspected I was getting old, receiving confirmation that my party days had finally gone to bed for good a couple of years ago when I chose to splurge not on a pair of dancing shoes or a look-at-me dress, but a menu blanket from one of Phoebe Philo's final Céline collections. It has felt, over the past 12 months, like one of the best investments I've ever made (next on my hit list is one of Norlha's handwoven Tibetan Yak felt throws).

The rise of the status blanket also chimes with shifts in technology. ‘We have opened up our homes on social media and they are a very visible product,’ says Charlie Hedin founder and creative director of Tekla - the Danish brand that has single-handedly made soft furnishings cool - who adds that: ‘I think it’s the climate up her in Scandinavia that makes us love blankets’ (Tekla's blankets are perfect for picnics).

A field with a giant blanket from APC
A.P.C. and Jessica Ogden's new quilt collection ©A.P.C.

Indeed, social media has made our private domestic spaces into public #content (see how during this current crisis, the working from home outfit – the WFHfit – officially became a thing), so it’s not illogical that we might want to accessorise our homes in the same way as we do ourselves. Furthermore, thanks to the convenience of app culture, and the moreishness of Netflix, even when things are ‘normal’ staying in has become an event in itself. If turbo trainers are catnip to FOMO-ers, then blankets are the equivalent for the JOMO (Joy Of Missing Out) generation.

But perhaps our renewed love of blankets speaks to something deeper. ‘There is a strong trend towards handmade and craft and I think that is a reaction to the times we live in,’ Jessica Ogden told me last year. ‘People want something that feels grounded and sincere when everything around us seems so turbulent’.

Gallery

SHOP: The Best Status Blankets For You And Your Sofa

Arket, Linnea Andersson Blanket, £691 of 12

Arket, Linnea Andersson Blanket, £69

Slowdown Studio, recycled cotton-blend blanket, £2202 of 12

Slowdown Studio, recycled cotton-blend blanket, £220

Begg x Co, Lambswool Cashmere Blanket Vicuna, £5953 of 12

Begg x Co, Lambswool Cashmere Blanket Vicuna, £595

Tekla, Fine Merino Blanket, £287.504 of 12

Tekla, Fine Merino Blanket, £287.50

Zara Home, Contract Acrylic Blanket, £29.995 of 12

Zara Home, Contract Acrylic Blanket, £29.99

Toast, Washed Linen Quilt, £2356 of 12

Toast, Washed Linen Quilt, £235

Zara Home, Waffle Knit-Effect Blanket, £49.997 of 12

Zara Home, Waffle Knit-Effect Blanket, £49.99

Loewe, Anagram wool-blend blanket, £8958 of 12

Loewe, Anagram wool-blend blanket, £895

Norlha, Shepherd Air Blanket, £6289 of 12

Norlha, Shepherd Air Blanket, £628

A.P.C., Marseille Quilt, £37510 of 12

A.P.C., Marseille Quilt, £375

The Elder Statesman, Super Soft Striped Cashmere Blanket, £3,33511 of 12

The Elder Statesman, Super Soft Striped Cashmere Blanket, £3,335

Colville, Wool Mix Blanket,  £36012 of 12

Colville, Wool Mix Blanket, £360

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