If you're au fait with fashion blogs - Fashion Toast, Always Judging, or Gallic-by-way of LA Camille Over The Rainbow - you'll know that for a genu_w_ine SoCal chick, you cannot do better than e-store than with Intermix. Based on the premise of mixing up your style (the name should be a bit of a giveaway), Intermixactually has 35 bricks-and-mortar stores scattered across the US and Canada but it's very shoppable online store also means you can get stuff when you live here.
Comprising a whopping number of designers - over 100 - both homegrown (LNA) and foreign (UK brand Etre Cecile), new (Marysia Swim) and established (3.1 Phillip Lim) Intermix is an umbrella group for all clothes fashion-forward and edgy, with a distinctly urban edge.
Most similar to another of our favourite US e-stores, Shopbop, it's not cheap; the cheaper stuff is Topshop Boutique prices whilst the more expensive is clearly the Net-a-Porter-esque end of the spectrum. But their edit is so tempting. So here's an edit of their more affordable favourites. Let the drooling commence.
Voyage Graphic Crop Jersey, £27.77 Surreal But Nice Exclusive, Long Pinstripe Pajama Blouse, £70.48 Equipment, Double Chain Leather Belt, £70.48 Barbara Bui, Amber Floral Lace Crop Top, £192.23 Alexis, Fresh Air Graphic Tee, £89 Etre Cecile, Scallop Trim Triangle Bikini, £185.11 Marysia Swim, Strapless Striped Jumper, £120.32 Cool Change
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This article originally appeared on The Debrief.