If, like us, you spend an inordinate amount of time on eBay unsuccessfully looking for that green pansy-print dress from Kate Moss’s first collection for Topshop in your size, then this news will be for you.
Realisation Par – the summer dress brand of choice for A-listers including Bella Hadid, Emily Ratajkowski and Margot Robbie – has just released its latest print and its similar enough to the iconic Kate piece to convince even a diehard fan.
The new ‘poison ivy’ print, which is a pale green with small white flowers and vines, is currently only available in the ‘Ozzie’ style, a mini-dress with ruched sleeves and a low-cut front. It’s a dead-ringer for the cult Mossy dress, which is reason enough for us to want to buy it.
The LA-based brand is known for its knack of creating must-have pieces that are at once girly and cool at the same time. Previous Instagram-hits for the brand include the ‘Alexandra’ – a wrap-dress named after its founder – which is a perennial hit with influencers, as well as the ‘Kate’ in ‘summer loving’, inspired by La Moss herself and seen at every wedding this August.
One of the pioneering success stories of Instagram marketing, Realisation Par captured the imagination of its target market by posting pictures of its bevy of ‘dream girls’ wearing their cool-girl dresses in statement prints before anyone knew who they were. The rest is Instagram history.