The Canadian tuxedo might be up there with bucket hats, cycling shorts and tie-dye on your list of fashion must-don’ts, but you might soon feel differently about double denim. Pinko’s autumn/winter campaign, shot by whizz photography duo Mert Alas & Marcus Piggott, puts forward a very convincing case for going true blue on your top and bottom half.
The image shows model Madison Headrick hanging out on the steel tower Lightship 93 - a naval recovery vessel, natch - wearing a buttoned-up denim jacket and stonewash jeans. Note how the look swerves Brittany Spears and Justin Timberlake in top-to-toe denim at the 2001 American Music Awards territory with polished accents. Instead of the cowboy hat (him) and bustier dress (her), stylist Vanessa Reid cinched the waist with two belt bags and chose a pair of satin stiletto pumps.
Other campaign looks include a collar-popped metallic coat with spray-on vinyl trousers, a mirrored minidress styled with the new Mini Love handbag, and tin foil silver trousers worn with a chic obi belt. All would look killer this autumn, but the Canadian tuxedo somehow feels like the coolest. Get a jump on the trend with Pinko’s lightweight twill shirt tucked into its high-waisted, bustier-style jeans. Everyone will have copied you by September.