Per Una – The M&S Brand That Sells Over 3.7m Items Every Year – Has A New Look

The AW19 collection looks set to be the best one yet.

per una marks and spencer autumn winter

by Hannah Banks-Walker |
Updated on

In May of this year, Marks & Spencer announced that its beloved Per Una collections were changing. Led by design directors Lisa Illis and Jill Stanton, the new look felt fresh and exciting – and M&S customers agreed. The brand sold a whopping 30,000 Per Una items in the first week alone, including tiered shirt dresses and glossy accessories. For AW19, M&S has developed this new look even further – and the result is one of the best Per Una offerings we've seen.

As the new season collections arrive in shops, the amount of choice can feel overwhelming. Of course, there's a lot to love in the Per Una range, but it's easy to whittle it down to the best key pieces. There is, for example, a fresh floral print that is splashed across wear-everywhere midi dresses and skirts (to be worn with chunky knits – easy and chic), as well as velvet belted blazers, pyjama-style suits and excellent cocoon coats.

There are certainly nods to some of the key trends – a pair of cropped corduroy trousers, for example – but these pieces don't feel transient. They feel like practical things to add to your wardrobe that you really will wear all the time – a crucial quality in our current environmental crisis.

From suede A-line skirts to roll neck knits, the new Per Una retains all of the democracy of M&S' usual collections – a good range of sizes and affordable prices – with an added flourish. In fact, just one look at this new range is enough to positively welcome colder weather. It's that good....

SHOP: The Brand New Per Una Collection From M&S


The Brand New Per Una Collection From M&S

Floral Print Midi Shirt Dress, £551 of 11

Floral Print Midi Shirt Dress, £55

Floral Pyjama Style Blouse, £39.502 of 11

Floral Pyjama Style Blouse, £39.50

Satin Floral Wide Leg Cropped Trousers, £49.503 of 11

Satin Floral Wide Leg Cropped Trousers, £49.50

Velvet Belted Blazer, £894 of 11

Velvet Belted Blazer, £89

Corduroy Cropped Trousers, £39.505 of 11

Corduroy Cropped Trousers, £39.50

Tiered Midi Skirt, £39.506 of 11

Tiered Midi Skirt, £39.50

Wool Blend Cocoon Coat, £1297 of 11

Wool Blend Cocoon Coat, £129

Suede A-Line Midi Skirt, £1998 of 11

Suede A-Line Midi Skirt, £199

Satin Floral Skirt, £49.509 of 11

Satin Floral Skirt, £49.50

Double Breasted Bouclu00e9 Coat, £11910 of 11

Double Breasted Bouclé Coat, £119

Cable Knit Roll Neck Relaxed Fit Jumper, £39.5011 of 11

Cable Knit Roll Neck Relaxed Fit Jumper, £39.50

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