Nike Launches Its First Plus Size Sportswear Collection

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by Emma Firth |

Fitness should be inclusive. But then, anyone with curves will understand that finding comfortable gym gear is enough pain to skip working out all together. A stylish, well-fitting sports bra if you’re an E cup? Pffft. Leggings if you’re size 16 or over? Don’t even get us started.

But sportswear giant, Nike, have sent a message that brands need to start catering to all women – as they launch their first ever plus-size range for women. As part of the campaign influencers - including Danielle Vanier, Grace Victory and Naomi Shimada - were cast to model the collection.

nike women
Instagram / @nikewomen

The new active wear line, with sizes going from XL up to XXL, features super-cool workout gear - from high-tech hoodies and luxe running leggings to athleisure. In a statement, Nike said the product range ‘will continue to expand to ensure there is a perfect fit for every athlete.’

nike plus size
Instagram / @daniellevanier

Adding: ‘In today's world, sport is no longer something that she does, it's who she is. The days where we have to add 'female' before 'athlete' are over. She is an athlete, period. And having helped fuel this cultural shift, we celebrate these athletes' diversity, from ethnicity to body shape.’

Shop Grazia’s edit of the five best pieces from Nike’s plus-size collection…

Gallery

Nike Plus-Size

nike plus size range
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White t-shirt, £30, Nike

nike plus size range
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Power epic running tights, £70, Nike

nike plus size range
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Training top, £35, Nike

nike plus size range
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Epic 'lux' training tights, £75, Nike

nike plus size range
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High support 'pro rival' sports bra, £45, Nike

READ MORE: This Girl Can: Exercise Campaign Returns To Encourage Female Sport Participation

READ MORE: Instagram's Censorship Under Fire Again After Fitness Blogger's Cellulite Picture Deleted

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