Inside Our London Fashion Week Live Issue

Grazia pop-up shop

by Contributor |
Published on

For London Fashion Week, we celebrated the fashion world's new, 'see now, buy now' concept by creating our latest issue live from behind-the-scenes at the shows. We went backstage to capture the most iconic moments at Burberry, Topshop and Preen and shot the looks you can buy straight off the runway.

Setting up shop at a pop-up work and events space in the heart of Carnaby, a stone's throw from the British Fashion Council's headquarters at Brewer Street, the team got to work on the issue, as well as hosting a series of talks, free pampering sessions and exclusive shopping experiences - including our daily edit of the best pieces to buy from shops in the area (our Fashion Charts live, if you will...)

First up, we had piercist to the stars Maria Tash in store to talk us through the latest earring trends, (before we all ran to her Liberty salon to get our own ears adorned). Next up saw hairstyling icon Sam McKnight swinging by to talk about his 40 years of experience in the industry - confirming our long-held belief that Gisele Bündchen has the best hair in the business. Finally, model Erin O'Connor regaled us with tales of her career - namely working with some of the biggest talents of our time - as well as her advice for girls starting out today. Head to our Facebook to watch our Live videos now.

As if that wasn't enough to get excited about - we had free hairstyling sessions from Blow Ltd, make-up from Pixi, nails by NC Nails and snacks galore from Vita Coco, Popchips, Nakd Bars, Kind Bars and Candy Kittens. Oh, and a gin bar stocked with Caorunn Gin and manned by Trading House bar tenders.

Watch the week that was LFW Live below...

Picture: Amit Lennon

Video: Christopher Poole

SEE MORE: The London Fashion Week FROW

SEE MORE: The London Fashion Week shows we're still talking about

Just so you know, we may receive a commission or other compensation from the links on this website - read why you should trust us